# Siren still style library

431 styles for painted stills (ad creatives, posters, launch cards, App Store frames, thumbnails).
Siren picks one for every still; to choose it yourself, put the style id in the create_campaign brief.
Stills are 10 credits each, on every plan.

This file is live: https://api.mysiren.ai/api/v1/styles.md (also .txt and .json, ?section=social-ad for one shelf)

## Shelves

- `poster` (42): a poster: type-led, Swiss, key art or manifesto; a statement, a campaign line, a drop
- `social-ad` (145): a feed ad for Instagram, X, LinkedIn or TikTok: an offer, proof, a comparison, a hook that sells
- `app-store` (61): an App Store or Play screenshot frame
- `og` (82): a link preview or share card for a page, a post or a doc
- `youtube` (23): a YouTube thumbnail
- `launch` (29): a launch or feature announcement: something new is live
- `brand` (31): a brand moment: a manifesto, a milestone, a thank-you, a value, a hire
- `event` (13): a ticket, pass, invite or event card: a date, a place, a seat
- `wallpaper` (2): a phone or desktop wallpaper
- `arts-creative` (3): an illustration-led or art-led piece where the picture is the point

## poster

a poster: type-led, Swiss, key art or manifesto; a statement, a campaign line, a drop

- `poster-accent-stroke` (vertical): introducing a name ("this is X"), a product intro, a brand reveal on dark, a new identity; SaaS, dev tools, studios, fonts, fintech; confident, modern, minimal; "introducing", "this is", "meet", "reveal"
- `poster-broken-caps` (vertical): a statement with a twist ending, a manifesto line, a philosophy, a slow-read poster; brands with a strong voice, studios, media, apparel, agencies; "manifesto", "statement", "bold type", "print", "Swiss"
- `poster-clock-dial` (vertical): time: a countdown, a deadline, a launch hour, "in minutes", speed, a timed sale, an event with a time slot, uptime; productivity, delivery, fintech, events; "countdown", "minutes", "fast", "tonight", "Swiss"
- `poster-counter-text` (vertical): an anniversary, a rank, an edition, "the 10th", "20 years", "our 100th customer", a number with a story to tell inside it; milestones, releases, media, B2B; "anniversary", "10th", "edition", "milestone", "typographic"
- `poster-cutout-word` (vertical): a short name or word of two to four letters, a hidden meaning, "what's underneath", a reveal, a gig or event; music, events, media, playful design-led brands; "cut out", "paper", "reveal", "layers", "retro gig poster"
- `poster-diagonal-axis` (vertical): a product or name introduction with a little history, a spec card, "about", an origin story in a few facts; design tools, B2B, education, publishing; black and white, dynamic but calm; "about", "introducing", "history", "Swiss", "diagonal"
- `poster-diagonal-bars` (vertical): movement, speed, momentum, a shift or a new direction; launches, releases, "faster", "moving", a series or an issue; design-literate brands; "Swiss", "Bauhaus", "geometric", "modernist"
- `poster-diecut-window` (vertical): a motto seen through the real world, "love what you do", outdoors, nature, place, a city, a craft; events, schools, outdoor and travel brands, hiring posts, studios; tactile, real, clever; "die cut", "cut out", "real world", "outdoors"
- `poster-duotone-grid` (vertical): a big idea, a thought-leadership line, a talk or a workshop about thinking, focus, strategy or craft; design studios, consultancies, education, B2B with a strong single colour; "thinking", "strategy", "workshop", "talk", "Swiss"
- `poster-echo-extrusion` (vertical): depth, layers, history, scale, "built to last", something with many versions or years behind it, an engineering or infrastructure product; dev tools, infra, fonts, audio, architecture; "layers", "depth", "stack", "3D type", "op art"
- `poster-folded-phrase` (vertical): a warm or wise saying, a slow line, a poster series entry, a value in five short words; brands with a quiet voice, studios, wellness, education, publishing; "saying", "series", "black poster", "lowercase", "Swiss"
- `poster-font-clash` (vertical): a passionate claim, a creative manifesto line, "it has to be X", a studio or design-led brand voice, fashion, editorial, events; expressive and confident; "manifesto", "editorial", "fashion", "mixed type", "bold"
- `poster-giant-ampersand` (vertical): a partnership, an integration, a collab, "X and Y", a merger of two things, a feature that joins two tools; SaaS integrations, co-branded launches, events with two hosts, fashion collabs; "and", "collab", "partnership", "together", "integration"
- `poster-giant-initial` (vertical): a name, a product or a single word that can be spelled from one huge first letter; launches, events, programmes, concerts, a product name reveal; design-literate, calm, premium; "Swiss", "typographic", "modernist", "minimal"
- `poster-giant-symbol` (vertical): one action or idea a simple symbol can carry (expand, scale, grow, move, sync, add, switch, search), a day-by-day series, a public-service style notice; SaaS, dev tools, health, fintech, product updates; dark, calm, modern; "scale", "expand", "day", "notice", "series"
- `poster-grid-benefits` (vertical): one product word plus three benefits, a feature page as a poster, "why X matters", an explainer that stays calm; SaaS, education, design tools, B2B; one colour on white; "benefits", "why", "features", "Swiss", "grid"
- `poster-halftone-letters` (vertical): a youthful, restless line (now or never, go, tonight), music, fashion, zines, youth culture, a collage of moments, a recap of photos; creators, events, apparel, communities; "zine", "collage", "halftone", "print", "raw"
- `poster-highlighter-hidden` (vertical): a message hidden inside a longer text, wordplay, "read between the lines", a fair, a festival, a book or content launch, a list that spells a name; publishing, education, events, newsletters, agencies; "hidden message", "wordplay", "highlight", "clever"
- `poster-isometric-knot` (vertical): three things that lock together (three products, three steps, three teams), modular systems, infrastructure, "all in one", building blocks; dev tools, platforms, logistics, architecture, B2B; "modular", "three in one", "platform", "geometric", "Swiss"
- `poster-knockout-band` (vertical): a category word plus the brand's own name (the what and the who), an exhibition, a feature spotlight, a type or design product; museums, design tools, B2B, education; "exhibition", "spotlight", "Swiss", "bold type"
- `poster-knockout-numeral` (vertical): a bold claim with a twist, a number that is a character (the sixth, the one, day one), a cult or retro feel, a rebellion line; entertainment, games, media, creators, fashion, challenger brands; "retro", "vintage", "cult", "bold claim"
- `poster-letter-climbers` (vertical): effort, ambition, a goal, a journey, focus, "climb", "build", a big word made human; coaching, fitness, productivity apps, education, hiring, founders; warm and cinematic; "journey", "focus", "goal", "climb", "scale"
- `poster-misregistered` (vertical): a self-aware or ironic line, "imperfect on purpose", human and hand-made, creative work, a word split with hyphens; agencies, creators, design tools, zines, indie brands; "screenprint", "offset", "misprint", "imperfect", "creative"
- `poster-module-block` (vertical): structure, systems, planning, precision, a product for organising or building; design systems, dev tools, project management, architecture, education; calm and rigorous; "grid", "system", "structure", "Swiss", "blueprint"
- `poster-motion-mantra` (vertical): keep going, momentum, a habit, training, a daily practice, a run, a streak; sport, fitness, health apps, running, productivity with a physical feel; cinematic and calm; "keep going", "every day", "run", "streak", "motion"
- `poster-number-footing` (vertical): an issue, an episode, a chapter, a day count, a tip number in a series, a list post ("23 reasons"); newsletters, podcasts, creators, education, dev tools; dark and confident; "episode", "issue", "day", "tip #", "series"
- `poster-numeral-bleed` (vertical): one number or one letter carries the whole message (a price, a count, a version, a date, a day, a brand initial); openings, launches, anniversaries, venues; brands that like quiet confidence; "big type", "typographic", "Swiss"
- `poster-overlap-numerals` (vertical): two numbers in tension: a date as day and month, then and now, a start year and today, old price and new, before and after, version to version, an anniversary; bold, graphic brands; "anniversary", "years", "then vs now", "tribute", "Swiss"
- `poster-positive-negative` (vertical): opposites and contrast: before and after, old way vs new way, pros and cons, love and hate, light and dark mode, what people say; SaaS, design, B2B, reviews, comparisons; "vs", "before and after", "opposites", "contrast", "reviews"
- `poster-sky-sculpture` (vertical): a big idea shown as one surreal object floating over a city or a horizon, cloud, data, scale, infrastructure, "building X?", a carousel cover for a technical guide; SaaS, cloud, AI, dev tools, B2B; calm and awe; "cloud", "scale", "building", "how to", "future"
- `poster-snapped-letters` (vertical): a short name built from parts, modular products, "connect the pieces", building blocks, a font, a construction or toy brand, a product name reveal; design tools, dev tools, kids, furniture, architecture; "modular", "building", "puzzle", "geometric", "Bauhaus"
- `poster-speed-trails` (vertical): music, a festival, a night, speed, sound, rhythm, a loud launch or drop; events, audio, games, sports, fashion; kinetic and flat; "festival", "music", "fast", "sound", "loud"
- `poster-square-score` (vertical): a lineup, a list of names, integrations, speakers, partners, a programme or a feature set with a calm, cultured voice; events, B2B, design tools, music, education; "lineup", "programme", "speakers", "Swiss", "minimal"
- `poster-stacked-syllables` (vertical): the brand or product name as the whole message, a tribute, an anniversary, a rebrand, a type or design product, a calm confident name drop; B2B, design, fonts, institutions; "big type", "Swiss", "name", "tribute", "minimal"
- `poster-syllable-stairs` (vertical): one long product or event name that can be split into syllables, a screening, a talk, a workshop, a course; education, events, design, B2B; black and white, academic, Swiss; "screening", "talk", "workshop", "lecture", "Swiss"
- `poster-table-and-word` (vertical): an event, a meetup, a release night, a series with many details (who, where, when, price) plus one headline name; music, tech meetups, communities, conferences; "event", "meetup", "gig", "night", "Swiss"
- `poster-tilted-emblem` (vertical): a proud origin or quality claim (made in, built for, certified), a retrospective, a home-country or city brand, a craft standard; B2B, design, manufacturing, local brands; "made in", "quality", "standard", "heritage", "Swiss"
- `poster-transit-lines` (vertical): connection, integration, a journey or route, steps that join up, "all in one", a roadmap, logistics, transport, networks; SaaS integrations, infra, dev tools, mobility, delivery; "connect", "integrations", "route", "map", "journey"
- `poster-tumbling-letters` (vertical): energy, fun, rebellion, "stay weird", a playful brand word, a launch that shakes things up, a font or design product; creators, design tools, fashion, snacks, playful apps; "playful", "bold", "fun", "shake it up"
- `poster-vector-outline` (vertical): precision, engineering, "how it's built", a design or data platform, infrastructure, an intelligence layer; fintech data, dev tools, design software, AI infra; dark, exact, minimal; "precision", "built", "structure", "outline", "vector"
- `poster-wayfinding-sign` (vertical): "this way", a new direction, a move, a redirect, a new address or domain, "go here", onboarding, next steps; any brand pointing people somewhere (a new app, a new store, a migration); "this way", "exit", "sign", "direction", "go"
- `poster-xor-circles` (vertical): a question and its answer, a paradox, a problem and a fix, two sides that overlap (simple vs hard, you vs us); SaaS, coaching, design, education, consultancies; "why", "question", "paradox", "Swiss", "simple"

## social-ad

a feed ad for Instagram, X, LinkedIn or TikTok: an offer, proof, a comparison, a hook that sells

- `social-ad-aerial-glyph` (vertical): an FAQ, a question post, a big symbol made of the product's own things seen from above, "questions you always had", "why", a number or sign spelled in objects; logistics, retail, food, travel, marketplaces, any product with physical stuff; bold and clever; "questions", "FAQ", "ask us", "why", "how"
- `social-ad-ai-chat-flex` (vertical): a cheeky product flex styled as a chat with an AI assistant: the user sends a photo of the product and asks to make it better, and the assistant replies that it can't get any better; skincare, beauty, D2C goods, food and any product proud of its formula; witty and modern; "make this better", "can't get any better", "asked AI", "perfect", "no notes"
- `social-ad-asterisk-twist` (square): a reframe of what the brand really does ("we don't do X *we do Y"), a positioning line, a quiet flex; agencies, studios, SaaS repositioning, consultants; Instagram and LinkedIn; "we don't", "not just", "positioning", "minimal"
- `social-ad-bathroom-rating` (vertical): a real-life review ad shot on the bathroom or kitchen counter where the products are used, with the brand's own real rating and review count top right and one real customer quote on a soft translucent card; skincare, bodycare, haircare, home and D2C goods with a real rating; natural and credible; "reviews", "rated", "4.8", "customers say", "swipe to see more"
- `social-ad-benefit-pills` (vertical): what a physical product does for you in three benefits, a hero packshot with a short list and a review; skincare, beauty, food and drink, wellness, D2C goods; clean and calm; "what it does", "benefits", "for you", "why you'll love it", "results"
- `social-ad-binder-page-tropics` (vertical): an educational update carousel slide set as a cream ring-binder page with tabbed dividers, lying over palm fronds against a sky with a few sequins scattered on top; social media education, marketing updates, creator tips, platform-change explainers; warm and crafted; "update", "restrictions", "instead", "tip", "what changed"
- `social-ad-box-surprise` (square): a bold claim that the product handles anything, big or strange, "if it fits it ships", "we handle it all", no job too big; delivery, storage, cloud, marketplaces, playful brands; loud joke; "anything", "no limits", "if it fits", "handle it", "big"
- `social-ad-bracket-frame-phone` (vertical): a clean app ad on white with faint grey corner brackets framing the space, a two-colour headline ending with a comma, a sub-line with the brand name in bold, a hand-drawn dotted arrow to a tilted phone showing real earnings, and a black download footer; recycling, rewards, earning, fintech and impact apps; bright and practical; "it adds up", "recycle and earn", "earn", "swipe to see", "download"
- `social-ad-breakout-review` (vertical): a single-review ad where the product bursts out of the top of a white frame whose bottom holds one customer's review and five stars; skincare, beauty, supplements, D2C goods; clean and credible; "review", "results", "first time", "customer says", "5 stars"
- `social-ad-bubble-card` (vertical): a short principle or tip in the brand's own voice, a saveable post, a weekly insight; fintech, money apps, SaaS, coaching, newsletters with a clean system; Instagram and LinkedIn; "tip", "insight", "principle", "save this"
- `social-ad-bundle-post-frame` (vertical): a bundle or set offer where several products spill out of a big tilted social-post frame, each labelled with a small italic script note and a curly arrow, under a big serif word and a price ticket; beauty, skincare, D2C sets, gift boxes, marketplace deals; bright and generous; "bundle", "set", "exclusive price", "kit", "everything you need"
- `social-ad-bw-gesture-bubble` (vertical): a pointed question ad where a black-and-white person acts out the headline with one expressive gesture under a giant white speech bubble on a loud colour; agencies, marketing, PR, communication and brand services; bold and playful; "is anyone listening", "your brand is", "can you hear", "ever wondered", "are you"
- `social-ad-bw-lime-labels` (square): a fresh agency or service ad mixing thin and heavy words in the headline, with key words boxed like labels, and a black-and-white person marked by one acid colour stripe; agencies, freelancers, social media managers, consultants; modern and upbeat; "turning ideas into", "contact us", "brands", "grow", "popular"
- `social-ad-callout-word` (square): the benefits of one thing in four words or less each, "why X", a product or category with four reasons, a simple explainer; SaaS, B2B, fintech, education; calm and clear; "benefits", "why", "4 reasons", "what you get", "features"
- `social-ad-capsule-boxes` (square): a two-colour carousel cover for e-commerce, logistics or operations tips, a lowercase headline on a saturated field, a big capsule band in the second colour holding the tip line and a swipe pill, and real stacked parcels breaking out of it; e-commerce platforms, logistics, fulfilment, inventory SaaS; bright and practical; "tips", "smart management", "suppliers", "efficiency", "swipe"
- `social-ad-carousel-fan` (vertical): the cover of an Instagram or LinkedIn carousel, a swipe post that teaches a few ideas, a value argument for buyers, "swipe", tips in slides; agencies, SaaS, consultants, B2B, designers; "swipe", "carousel", "tips", "ideas", "why"
- `social-ad-charcoal-stat-tiles` (vertical): a calm carousel or single post of insights, one big statistic, a hiring call or a short belief, on rounded charcoal tiles with small bright pill tags; agencies, B2B SaaS, consultancies, marketing teams; modern and credible; "insight", "statistics", "%", "we're hiring", "why"
- `social-ad-chat-left` (vertical): a funny ad styled as a group chat where the product is "added to the chat" and the problems "have left the chat" as system messages; skincare, cleaning, health, SaaS and any product that removes a pain; witty and viral; "added to the chat", "has left the chat", "bye", "no more", "left"
- `social-ad-checkerboard-crown` (vertical): a confident underdog-wins ad on a solid brand colour where a checkerboard floor recedes in perspective and a small dark pawn stands tall with a hand-drawn crown over it while a big glass king lies toppled behind; fintech, strategy, finance, coaching and B2B brands; bold and triumphant; "in control", "win", "take control", "outsmart", "strategy"
- `social-ad-chill-cutout` (vertical): a relaxed "we handle it so you can chill" ad with a funny grayscale cut-out animal or person doing something unbothered, outlined with a thick stroke of the brand colour, on paper; IT, managed services, agencies, bookkeeping, automation; cheeky and calm; "you can relax", "while we handle", "leave it to us", "no stress", "done for you"
- `social-ad-chrome-tool-pun` (vertical): a monochrome, witty agency ad where one polished chrome tool, a wrench, a key, a clamp, bites into the headline and turns one word into its opposite, on a clean white with a glass-like shape drifting in the corner; agencies, branding, repair, consulting and B2B services; clever and premium; "we can't", "we can fix", "let's talk business", "fix", "turn around"
- `social-ad-circled-word` (vertical): a tip, a how-to, a thread or carousel cover, "the fastest way to", "read the caption", a list post; finance, coaching, creators, SaaS education, newsletters; Instagram and LinkedIn; "tips", "how to", "thread", "carousel cover"
- `social-ad-client-quote-carousel` (vertical): a clean freelancer or studio testimonial carousel slide on a soft pastel field with the client's company name in a white pill above one big white quote card holding their portrait, name, role, quote and a five-star score, with page dots below; freelancers, designers, studios, agencies and consultants; calm and credible; "testimonials", "client", "would hire again", "reviews", "5.00"
- `social-ad-closing-cta-slide` (vertical): the last slide of an educational carousel that turns the lesson into one booking or sign-up call, a big headline, a short paragraph and one wide button card with a real host's portrait; workshops, coaching, agencies, B2B services, courses; clean and direct; "book", "workshop", "join", "the tools are just the beginning", "work with us"
- `social-ad-clothesline-note` (vertical): a calm, honest advice post where one crinkled paper note hangs from a rope by a wooden peg against a bright blue sky, with the advice written on the note and small side notes floating in the sky; writing, research, education, coaching and consulting brands; clear and gentle; "stop trying to", "start being", "clear", "simple", "tip"
- `social-ad-cloud-nap` (vertical): a calm, minimal done-for-you ad where one relaxed animal naps on a small floating cloud in the middle of a soft grey gradient, under a one-word command and a two-line reassurance; content agencies, managed services, bookkeeping, insurance and automation; peaceful and confident; "relax", "we've got you covered", "sit back", "leave it to us", "done for you"
- `social-ad-condensed-dos-donts` (vertical): a creator's educational carousel of do's and don'ts, mistakes, rules or lessons, a tall condensed serif headline on a loud single colour with marker highlights on key phrases; creators, coaches, digital products, personal brands; confident and punchy; "do's and don'ts", "mistakes", "rules", "tips", "lesson"
- `social-ad-contact-phone-serif` (square): a warm, friendly contact-us post with three stacked words in a tall condensed serif, a simple outlined phone showing the phone number, email and website with line icons, and two pastel sticker shapes asking a question and inviting contact; small businesses, clinics, shops, local services and studios; calm and approachable; "we are here", "contact us", "any questions", "get in touch", "reach us"
- `social-ad-crumpled-receipt` (vertical): everything the buyer gets, a feature list, a year or month in review, "what's included", a changelog, a playlist, a recap; SaaS, music, creators, shops; "receipt", "recap", "wrapped", "what you get", "itemised"
- `social-ad-deadpan-gallery` (vertical): a deadpan, gallery-white ad where one exhausted person is staged absurdly on office furniture, face down on a sideboard with an old computer, under a short three-beat headline that ends in the accent dot; agencies, ad services, founders' tools, productivity and HR brands; dry and funny; "he ran the business", "also the ads", "doing it all", "burnout", "one-person team"
- `social-ad-demo-panel` (square): a "see it in action" or book-a-demo ad for a B2B tool whose screen sells it, a support, sales, ops or CRM product with a real person using it; SaaS, B2B; calm and credible; "see it in action", "demo", "how it works", "book a demo", "try"
- `social-ad-desktop-refresh` (vertical): a clever computer-joke ad where a real everyday object is half pixelated and a desktop right-click menu hovers beside it with one command highlighted, like refresh or upgrade; agencies, rebrands, IT, software updates and any "time for an upgrade" message; witty and bold; "needs a refresh", "update", "upgrade", "reload", "new version"
- `social-ad-dialog-question` (any): a question that makes the buyer check themselves; engagement posts, gentle calls-out, "are you still...", yes/no hooks; agencies, creators, SaaS with a friendly voice; Instagram and LinkedIn; "question", "poll", "quiz"
- `social-ad-did-you-know-frame` (vertical): a calm did-you-know fact post with a real statistic inside an open rounded frame line with quote marks, and a grayscale person sitting on one colour-accented chair beneath it; agencies, social media services, education, health and B2B brands; friendly and informative; "did you know", "fact", "the average person", "let's make it count", "statistic"
- `social-ad-dotted-orbit-claims` (vertical): a clean product ad where the tilted packshot floats in the middle of a dotted circle with four short claims placed around it and a few real ingredients floating nearby; supplements, food, drinks, skincare, D2C goods; fresh and clear; "no added sugar", "benefits", "made with", "next-gen", "why it works"
- `social-ad-duotone-cutter` (square): a carousel slide or a single feed post that teaches, tips, steps or a question to the audience, with grayscale photos cut by bold geometric shapes in one electric colour; agencies, consultants, B2B, personal brands, education; bold and editorial; "how to", "3 tips", "steps", "why it matters", "swipe"
- `social-ad-duotone-object-head` (vertical): a loud, surreal agency or tech ad where a figure with an object for a head, an old TV with a pixel smile, a phone, a speaker, stands against one acid colour, the whole photo toned in two shades of that colour; agencies, digital services, media, tech brands; bold and cheeky; "welcome to", "digital era", "the future", "growth", "we help"
- `social-ad-easel-proof` (square): a social-proof ad listing the customers who switched, their names written on a white board on a wooden easel standing in a clean room corner; B2B SaaS, comms, HR and ops tools with real customers; credible and warm; "these companies switched", "trusted by", "joined", "customers", "switched to"
- `social-ad-echo-name-packshot` (vertical): a clean beauty or D2C product ad on the product's own colour, the product name in thin light type on the left, the product on a slant, and the name repeated in big pale bold letters stacked behind it; skincare, cosmetics, fragrance, supplements; soft and polished; "glow", "new", "face cream", "benefits", "your routine"
- `social-ad-echo-review` (square): one customer review or piece of feedback made loud, a single testimonial, a thank-you from a buyer; e-commerce, services, apps, creators; bright and cheerful; "feedback", "review", "testimonial", "customers love", "thank you"
- `social-ad-editorial-phone-pose` (vertical): a fashion-editorial AI tools or SaaS comparison cover where a stylish person lounges in a chair on a retro phone behind a giant white caps word, generic glossy app tiles float around, and the hook sits on acid-yellow highlight strips; AI tools, SaaS reviews, pricing breakdowns, creator education; bold and stylish; "stop guessing", "platform", "plans", "real math", "swipe"
- `social-ad-editorial-serif-packshot` (vertical): a playful, magazine-style post for a drink, snack, beauty or D2C product with a personality-quiz headline in a condensed serif around a cut-out packshot and a flourished script word; beverages, food, beauty, lifestyle D2C; witty and chic; "what your", "says about you", "which one are you", "your order", "personality"
- `social-ad-engraved-quote` (vertical): a founder's line, a customer quote, a principle, money or finance advice, a trust post; fintech, finance, advisors, newsletters, B2B founders; Instagram and LinkedIn; "quote", "principle", "advice", "founder"
- `social-ad-fanned-banners` (vertical): an all-in-one app ad where a hand holds the phone showing its services grid and angled paper banners fan out from both sides of the phone, each naming one thing you can do; super-apps, fintech, payments, bills, telecom and utility apps; bold and busy; "we make it easy to", "pay bills", "all in one", "everything", "in seconds"
- `social-ad-floating-alert` (square): a seasonal or moment ad for a payments, banking or messaging app told as one notification, a holiday, a payday, a gift, "you received", "credit alert"; fintech, wallets, consumer apps; warm and simple; "alert", "received", "sent", "holiday", "gift"
- `social-ad-focus-alert` (vertical): an awareness day, a wellbeing nudge or a relatable truth told as a system warning on a screen, "your mind has too many tabs", burnout, focus, rest; productivity tools, SaaS, agencies, HR and wellness; wry and gentle; "warning", "pause", "burnout", "focus", "awareness day"
- `social-ad-halftone-stat` (vertical): a newsy, zine-style statistic post on cream with a halftone dot pattern, a heavy caps lead-in, the stat in plain lowercase, a torn paper quote mark and a halftone cut-out object; SaaS, research, AI, industry news and media brands; editorial and punchy; "due to", "experts say", "by 2026", "reduction", "report"
- `social-ad-hands-review-cards` (vertical): a tactile review ad shot from above where real hands hold up two printed review cards with stars beside the product and a swatch of it, under a they-thought-it-was headline; skincare, beauty, food and D2C goods with real reviews; warm and honest; "they thought", "now it's", "reviews", "ritual", "5 stars"
- `social-ad-held-spec-callouts` (vertical): a gadget or hardware product ad where a stylish person thrusts the product at the camera, the product name huge behind their head and thin leader lines pinning specs around it; electronics, accessories, gadgets, audio, wearables; bold and technical; "specs", "capacity", "new", "model", "power"
- `social-ad-hey-letters-phone` (vertical): a casual, friendly fintech or app story that opens with a big greeting, a short line with a soft-colour twist, and a phone whose screen is the brand's fresh gradient with the app icon lifted off it and benefit chips with star icons, a huge grey word peeking behind; banking, rewards, fintech and consumer apps; warm and modern; "hey", "rewards", "not too much to ask", "you deserve", "meet"
- `social-ad-hot-take-phone` (square): a breezy feature ad with a long light headline that ends in a bold punchline, a hand holding the phone with the real feature on screen and one big emoji sticker on its corner; email, marketing, e-commerce and SaaS tools; casual and confident; "is so hot right now", "using", "welcome", "automations", "trending"
- `social-ad-hybrid-metaphor` (square): a minimal visual-pun ad where one natural thing is fused with one machine to say the offer, like wings with a rocket body, on a clean white page with a short line; agencies, marketing, growth, tech and transformation offers; clever and airy; "take your business", "to a new high", "transform", "launch", "grow"
- `social-ad-illustrated-hand-app` (vertical): a friendly, illustrated fintech or consumer app ad where a painterly illustrated hand holds a real phone screen over soft concentric rings, with a three-part promise and store badges; fintech, wallets, payments and consumer apps; warm and simple; "your money", "your way", "one click", "total control", "download"
- `social-ad-join-avatars-pill` (vertical): a calm, welcoming join-us post on a cream grid with a three-line promise where a solid arrow bar sits inline at the end of the first line, and a pill of real member portraits with a big plus inviting you in; banking, fintech, communities, memberships and SaaS; warm and trustworthy; "join us", "your future starts", "today", "with us", "welcome"
- `social-ad-last-call` (vertical): a deadline reminder for an offer, "offer ends tomorrow", last chance, final hours, a sale closing; e-commerce, fashion, events, subscriptions; loud and urgent; "last chance", "ends tomorrow", "reminder", "final hours", "don't miss"
- `social-ad-lime-highlight-cover` (vertical): a crisp portfolio or carousel cover on white with a heavy three-line headline, one line on a lime highlight bar, a short intro and a lime swipe pill, and small credits at the bottom; designers, freelancers, studios, agencies and course creators; clean and confident; "portfolio", "swipe to keep reading", "my work", "case study", "social media design"
- `social-ad-listened-messages` (vertical): a "you asked, we listened" announcement where real customer text messages float as notifications above the product set on a warm table; D2C food, subscriptions, beauty and consumer brands responding to feedback; warm and human; "you asked", "we listened", "big news", "returning customers", "by popular demand"
- `social-ad-lockscreen-stat` (vertical): a result or benefit told as the notification the user gets on their lock screen, "your X increased by", a weekly report, a nudge, a win; productivity apps, fitness, fintech, SaaS with alerts; clean and bright; "notification", "your week", "increased", "report", "you saved"
- `social-ad-magnifier-beam` (vertical): a sharp one-platform ad where a grayscale hand holds up a magnifying glass and a solid beam of the brand colour shoots out of the lens across the page carrying three one-word verbs; edtech, assessment, analytics, research, audit and B2B SaaS; clear and confident; "one platform", "zero chaos", "create grade track", "find", "see clearly"
- `social-ad-megaphone-cat` (vertical): a loud, funny marketing-agency post where a grayscale animal in sunglasses yells into a megaphone, cut out with a white sticker edge on a warm flat colour, under a big three-line headline and three spaced words across the top; agencies, social media, PR and growth services; loud and playful; "go viral", "marketing made easy", "be heard", "shout", "announce"
- `social-ad-mono-room-phone` (vertical): a warm, confident app ad where the phone leans against the wall of an empty room painted entirely in one brand colour, lit by a sunbeam, with the promise above and real partner names along the bottom; local, marketplace, community, food and discovery apps; bold and simple; "made for", "an app for", "locals", "discover", "community"
- `social-ad-month-benefit-slab` (vertical): a seasonal new-month or monthly-offer app ad on a pale tint grid where a phone with the real app rises out of a solid colour slab that lists three tilted benefit pills, with a centred two-tone headline and a download button with store badges; fintech, bills, payments and consumer apps; bright and cheerful; "this month", "happy new month", "enjoy", "zero charges", "download"
- `social-ad-mountain-callouts` (vertical): an e-commerce or conversion insight ad where a grayscale founder sits thinking on top of a mountain of the store's own products, while bright blue speech-bubble callouts name the tactics and one UI button floats beside them; e-commerce, conversion, checkout, subscription and growth agencies; smart and bold; "cart", "checkout", "friction", "conversion", "is not"
- `social-ad-myth-fact-pills` (vertical): a myth-versus-fact post where two outlined pill cards sit one above the other, each tagged by a small tilted label, red for myth and brand colour for fact, over big soft rings, with a condensed caps call below; agencies, marketing, health, finance, education and B2B; clear and punchy; "myth", "fact", "truth", "need real results", "actually"
- `social-ad-neon-tag-type` (vertical): a loud type-only carousel cover on white where a huge lowercase headline is set tight and bright pill tags in fluorescent colours are slapped across the words at angles, one letter swapped for a smiley; agencies, social media services, creators, packages and offers; bold and fun; "what's included", "packages", "swipe to see", "what clients get", "services"
- `social-ad-notched-panels` (square): a rate, a price or one offer from a bank, lender or subscription, "best rates", "from X%", a financial product explained in one tidy card; fintech, banking, insurance, property, SaaS pricing; calm and orderly; "rate", "from", "%", "offer", "personalised"
- `social-ad-numbered-steps` (vertical): a carousel or single post that walks through numbered points, a journey in weeks, a three-step method, "01 02 03", with a dark field and one bright acid accent; marketing, coaching, SaaS education, agencies; clean and methodical; "step", "01", "journey", "framework", "strategy"
- `social-ad-object-echo-word` (vertical): a simple bold statement post on textured paper where the key word repeats huge as faint outlines filling the page and one real object in the brand colour, a phone handset with a looping cord, lies across the middle; agencies, customer service, support, communication brands; bold and friendly; "we are active", "we're here", "call us", "always on", "open"
- `social-ad-object-hand-acid` (vertical): a bold agency or service post where one real hand in a colourful fuzzy sleeve reaches in from the edge holding one retro object that plays on the message, a phone handset, a key, a megaphone, on a flat acid colour; agencies, marketing, sales and communication services; bold and witty; "signs", "not working", "call", "hello", "is anyone"
- `social-ad-odd-one-out` (any): a problem the buyer ignores until it costs them; "burnout", "falling behind", "the one that failed", "stand out"; agencies, services, SaaS that fixes a slow leak; a pain-then-fix hook with a wry quote
- `social-ad-old-way-new-way` (vertical): an old-way-versus-new-way ad seen from above: a crumpled handwritten list or messy paper on the left and a hand holding the phone with the app on the right, on one deep brand colour; proptech, fintech, HR, logistics and any app that replaces a manual chore; clear and relatable; "ditch the old way", "the easy one", "no more", "stop", "let us do the work"
- `social-ad-open-door` (square): a promise to bring something big right to the customer, "from X to your door", import, shipping, moving, access to something far away, a new market opening; logistics, travel, fintech, marketplaces; bold and simple; "to your door", "from", "access", "open", "anywhere"
- `social-ad-outline-big-news` (vertical): a loud memphis-style announcement where two huge words are drawn only as thick coloured outlines on a hot flat colour, a chunky 3D lightning bolt strikes beside them, and zigzag and chevron doodles frame the corners; free trials, launches, promos, local news and consumer apps; loud and fun; "big news", "now you can", "free trial", "announcing", "it's here"
- `social-ad-painted-absurd-scene` (vertical): a witty, painterly ad where a person in work clothes does their job in an absurd leisure setting, painted like a retro magazine illustration with a big serif line; careers, recruiting, productivity, remote work, fintech and B2B services; clever and nostalgic; "on a break", "your career isn't", "even on holiday", "while you", "never stops"
- `social-ad-paper-peek` (vertical): a clean, clever ad where a hand pushes one object through a torn hole in a white page, a pair of binoculars, a magnifier, a megaphone, under a search bar and a giant outlined word; SEO, visibility, search, discovery and marketing services; witty and minimal; "be found", "find you", "SEO", "get seen", "visibility"
- `social-ad-pastel-bars` (square): one playful chart that tells a small data story, a breakdown, a survey result, who does what, a fun comparison in numbers; media, research, SaaS, education, culture brands; witty and retro; "breakdown", "survey", "by the numbers", "chart", "percent"
- `social-ad-peeking-halo` (vertical): a moody, witty ad for a design, branding or creative service that asks a pointed question, a person peeking over a ledge with only the eyes showing against a bright circle; agencies, designers, studios, consultants; dark and cheeky; "ever felt", "doesn't look right", "we design", "sound familiar", "be honest"
- `social-ad-persona-capsule` (square): a personalisation ad where one person's name tops a tall rounded capsule in the brand colour with their round portrait in the middle, and the things they saved, shopped or found float around as small real product cards, with the product's name at the bottom; browsers, search, shopping, bookmarking, AI assistants and personal apps; bright and personal; "your", "June's", "made for you", "saved", "personal"
- `social-ad-pill-number-claim` (square): a proof ad with one outcome number set inside a big bright pill in the middle of a three-line claim, a real rating at the top and a hand-drawn heart around real client names below; B2B SaaS, productivity, comms and ops tools; confident and warm; "reclaim", "hours per month", "save", "teams", "with"
- `social-ad-pill-photo-inline` (vertical): a bold agency or service ad with a huge headline in an acid accent on a strong colour, a small team photo set inline as a rounded pill at the end of a line, and big outlined sparkles; agencies, marketing services, consultants, studios; bold and upbeat; "let's build", "grow", "your brand", "online", "from idea to impact"
- `social-ad-pixel-notch-card` (vertical): a friendly community, education or developer-group post with a cream card whose corners step out in pixel notches on a bright field of faint circles, a two-tone headline and a flat two-colour illustration; communities, student clubs, developer groups, education and nonprofits; warm and tidy; "create real value", "tip", "help others", "community", "learn"
- `social-ad-press-mics` (vertical): a spotlight ad where a crowd of grayscale hands thrust press microphones up toward the headline as if the brand were holding a press conference, each cut out with an acid-lime edge; agencies, PR, branding, launches and media brands; bold and flattering; "all eyes on", "the headline", "in the spotlight", "press", "everyone's talking"
- `social-ad-problems-solution` (vertical): a before-and-after or problem-and-solution ad that lists the customer's complaints as grey chat bubbles on one side and shows the product as the answer on the other; skincare, D2C goods, apps and services with clear pains; direct and clean; "your problems", "our solution", "tired of", "instead", "fix"
- `social-ad-product-characters` (vertical): a charming weather or moment ad where the products themselves come alive as little characters with cute faces, tiny legs and props like a raincoat or umbrella, under a witty headline and one message notification; skincare, beauty, food, drinks and D2C goods; cute and witty; "weather", "season", "is gaslighting you", "we're here to help", "reminder"
- `social-ad-question-mark-body` (square): a local shop or service ad where a thinking person's body is cut into the shape of a huge question mark in the brand colour, the worry in stacked caps beside it and a reassuring italic line, on a soft white silk backdrop; retail, gadgets, local stores, services and consultancies; clever and friendly; "worried", "where to buy", "we've got you", "not sure", "looking for"
- `social-ad-quiet-review-card` (vertical): a quiet, premium carousel slide or post that pairs one numbered benefit with one real customer review and a small packshot; beauty, skincare, wellness, premium D2C; calm and credible; "verified buyer", "benefit", "why customers love it", "review", "results"
- `social-ad-quote-lasso` (vertical): a shareable quote post on a deep dark ground with one thick bright line lassoing across the top into a round rim-text badge, the quote in mixed weights and a share-or-save pill at the bottom; agencies, designers, consultants and creators sharing an idea; confident and graphic; "quote", "share or save", "design", "value", "truth"
- `social-ad-quote-post-card` (square): a relatable quote-of-the-day or one-liner post styled as a social post card floating on the brand colour; agencies, social media teams, creators, any brand with a funny voice; simple and shareable; "quote of the day", "relatable", "when your boss", "every marketer", "be honest"
- `social-ad-reach-out` (wide): a bold, witty promise about keeping everything in one place, a brand hub, a library, a memory, reach, "your X but better"; SaaS, brand tools, storage, creative tools, fashion-forward B2B; editorial and cheeky; "your", "library", "all in one place", "but better", "hub"
- `social-ad-reminder-alarm` (square): a motivational reminder post where a hand holds up a classic alarm clock under a sticker-style word and a white pill with one short line of wisdom; agencies, startups, coaching, finance and productivity brands; upbeat and direct; "reminder", "long-term", "start small", "don't forget", "it's time"
- `social-ad-retro-receipt` (vertical): a shop, a drop, an order, a bundle, a thank-you post to buyers; fashion, vintage, food, retail, heritage brands; warm, retro, confident; "receipt", "order", "thank you", "haul", "bundle"
- `social-ad-reverse-psychology` (vertical): a cheeky reverse-psychology ad that tells people not to buy, with the twist in a pill at the bottom, huge condensed caps beside the product; skincare, beauty, D2C goods, subscriptions, any brand with a money-saving angle; bold and funny; "don't buy", "unless", "stop", "save thousands", "warning"
- `social-ad-review-orbit` (vertical): a social-proof ad where a real hand holds the product up and short customer reviews float around it as bubbles; skincare, beauty, food, drinks and D2C goods; bright and trustworthy; "customers love", "your new favourite", "reviews", "5 stars", "obsessed"
- `social-ad-review-slabs` (vertical): customer reviews, five-star ratings, real quotes from buyers, social proof, "what our customers say", love notes; e-commerce, consumer brands, apps, SaaS; warm and honest; "reviews", "5 stars", "customers say", "loved", "testimonial"
- `social-ad-ring-ring-giveaway` (vertical): a warm, editorial giveaway or surprise-announcement cover where a real person's arm reaches from behind a white door holding out a bright retro rotary phone mid-ring, under a bold caps question; giveaways, announcements, agencies, lifestyle and D2C brands; playful and stylish; "ring ring", "did you hear the news", "giveaway", "surprise", "swipe"
- `social-ad-routine-alarms` (vertical): a clever routine ad styled like a phone's alarm list, each time paired with one product and one step, every toggle switched on in the brand colour; skincare, supplements, fitness, wellness and habit products with a daily ritual; calm and witty; "routine", "morning", "step by step", "daily", "ritual"
- `social-ad-sad-bag-equation` (vertical): a witty pain-point agency ad with a slab-serif equation headline, a grayscale person sitting cross-legged with a paper bag over their head drawn with a sad face, and three numbered blue callout cards around them; agencies, marketing, ads, consulting and strategy services; funny and pointed; "weak strategy", "burnt budget", "equals", "stop wasting", "fix"
- `social-ad-screen-spill` (vertical): a bold agency or content ad where a phone lies on a concrete ledge and a long printed strip of the brand's feed rolls out of its screen and hangs down over the edge like paper, under a mixed-colour caps headline; agencies, content studios, social media and marketing services; bold and tactile; "not a cost", "investment", "your content", "your feed", "great marketing"
- `social-ad-search-solution` (vertical): a witty ad that shows the customer's exact search query in a search bar and answers it with the product lying in a sensory setting like rippling water; skincare, beauty, drinks, D2C goods and apps people search for; clever and calm; "the search", "the solution", "looking for", "finally", "you searched"
- `social-ad-search-stairway` (square): a clever "finally you found us" ad where a giant search suggestion list stands like a wall and a real person reaches up to tap the top result, the brand's own, with older searches stacked back like stairs; exchanges, fintech, marketplaces, local services, anything people search for; witty and bright; "finally", "you found us", "best", "search", "trusted"
- `social-ad-seesaw-balance` (vertical): a minimal visual-metaphor ad on textured paper where a seesaw balances one piece in the brand colour against a pile of black pieces, showing an unfair fight; agencies, marketing, strategy, consulting and any underdog message; clever and simple; "without", "just look like this", "outweighed", "outnumbered", "balance"
- `social-ad-serif-confession` (vertical): a personal, editorial creator or founder post with a bold confession in a big serif, one word circled in the accent, a hand-drawn arrow to a punchy twist, on a pale page with thin column rules; creators, founders, coaches, personal brands, opinion posts; honest and witty; "I hate", "confession", "unpopular opinion", "well sometimes", "personal thoughts"
- `social-ad-shadow-ambition` (vertical): a minimal ambition ad where a small simple object casts a much bigger, grander shadow, a paper plane with an airliner's shadow, a kitten with a lion's, on one rich brand colour; agencies, web studios, startups, growth and coaching brands; clever and aspirational; "we build", "grow", "your business", "think bigger", "take off"
- `social-ad-sky-held-paper` (vertical): a calm, confident newsletter, report or publication ad where a real person holds the open printed piece up in front of their face against a clear blue sky; newsletters, reports, magazines, research, year-in-review; bright and editorial; "newsletter", "reality check", "report", "the year in", "read"
- `social-ad-slow-fast-split` (vertical): a with-vs-without comparison told by two animals or objects, the slow one on the left and the fast one on the right, over a split white page; agencies, ads, growth, speed, automation and performance products; bold and funny; "without", "with", "faster", "left behind", "the power of"
- `social-ad-split-score-faces` (vertical): a before-and-after split for a fintech or results product where the same person appears worried in grayscale on the left under the low number and happy in colour on the right under the higher number with an up arrow; credit, banking, savings, fitness and health apps with a measurable result; clear and emotional; "without", "with", "score", "the easy way", "build"
- `social-ad-split-texture-phone` (vertical): a clean feature ad split into a top band of a close-up abstract photo of the brand's mark-like shape in its colour and a pale lower half with the feature line, a big tilted phone bridging both; legal, professional services, B2B apps and marketplaces; crisp and modern; "highlight", "your profile", "showcase", "feature", "through the app"
- `social-ad-squiggle-card` (vertical): a cheerful carousel of short mantras, rules, habits or numbered tips, one big white card on a two-colour field full of thick looping squiggles; creators, coaches, productivity, wellbeing and community brands; loud and friendly; "mantra", "rules", "habits", "start small", "tips"
- `social-ad-stacked-callouts-risk` (vertical): a B2B risk-and-fix ad where two overlapping message cards tell the story, a dark card with the costly problem and a bright card with the fix, then three proof points with thin line icons and one gradient button; legal tech, compliance, security, AI review and B2B SaaS; sharp and credible; "time bomb", "missed", "cost the company", "risk drops to zero", "don't gamble"
- `social-ad-stacked-halves` (vertical): a "you do X, we do Y" division of labour, a partner promise, the customer's job on top and the brand's job underneath; logistics, fulfilment, payroll, ops, agencies, infra; plain and strong; "you focus", "we handle", "partner", "all-in-one", "leave it to us"
- `social-ad-staggered-giant` (square): an urgent nudge, a deadline, "start now", a motivational push with one key word; fitness, coaching, courses, launches, last-chance offers; Instagram; "now", "today", "start", "urgent", "motivation"
- `social-ad-stat-leak` (square): a B2B pain ad that opens with a survey statistic in a highlight bar and shows the cost as one literal object leaking or breaking, then says the product fixed it; SaaS, ops, comms, finance and productivity tools; direct and clever; "9 in 10", "costing them", "time and money", "fixed that", "wasted"
- `social-ad-stat-photo-card` (square): a proof post that pairs one big statistic with a candid photo of real young people using the product, set as a white card lifted off a lilac card behind it with a round icon badge joining the two; influencer, creator, social commerce and marketing platforms; fresh and credible; "%", "brands said", "engagement", "after", "collab"
- `social-ad-stat-still-life` (vertical): a calm, credible results ad where a real clinical or customer statistic runs across the top with the numbers in the accent, over a quiet studio still life of the product with a few pieces spilled beside it; supplements, skincare, health and wellness D2C; trustworthy and premium; "% of customers", "saw", "after 90 days", "results", "clinically"
- `social-ad-stat-treemap` (vertical): survey results, user counts, a headline number broken into parts, research findings, a benchmark; B2B, HR, SaaS, data and research brands; LinkedIn; "stats", "survey", "we asked", "data", "report"
- `social-ad-statue-selection` (vertical): a witty, editorial content or agency ad on a black grid where a classical marble statue works at a laptop, and one phrase of the serif headline sits inside a blue text-selection box with handles; content studios, agencies, copywriting, AI writing and editorial brands; clever and cultured; "deserves better", "this is where it begins", "content", "thinking", "craft"
- `social-ad-step-list-card` (vertical): a friendly how-it-works carousel slide on one soft fresh colour with a small step pill, a big two-line step title, a short line and a stack of three list rows from the product with the middle row lifted forward, and one proof line; giving, fintech, marketplaces, onboarding flows and consumer apps; warm and clear; "step 1", "choose", "find", "how it works", "pick"
- `social-ad-sticker-hand-phone` (vertical): a bold carousel slide or ad where a grayscale hand holding a phone is cut out like a sticker with a thick white border on a loud grid field, the message set on the phone's own screen; app developers, agencies, SaaS and consumer apps; punchy and graphic; "next", "tailored", "your app", "features", "swipe"
- `social-ad-sticker-heads` (any): switching from the old way (spreadsheets, email threads, sticky notes, manual work) to the brand's tool; a funny "still doing it like this?" hook; B2B SaaS, sales, ops, dev tools; X and LinkedIn; "meme", "funny", "tired of"
- `social-ad-story-label-strips` (vertical): a playful beauty or D2C story where a hand holds up the product against a soft colour gradient, the words set in lowercase with key phrases on white label strips and a few white chalk doodles around it; skincare, cosmetics, D2C product series and episodes; casual and fun; "did someone say", "episode", "meet", "new drop", "your skin"
- `social-ad-subway-lightbox` (vertical): a witty out-of-home style ad shown as two glowing lightbox posters side by side on a station wall, the joke on the left and the product in hand on the right; skincare, beauty, drinks, D2C, apps with a reminder or nudge; clever and polished; "if you're reading this", "reminder", "it's time to", "reapply", "don't forget"
- `social-ad-sunburst-portrait` (vertical): an energetic local-agency or service ad with a joyful real person on a sunburst colour field, hand-drawn doodles, a short fix-it headline and a contact footer; agencies, printers, salons, local services, telecom and retail; loud and warm; "let's fix that", "looking flat", "we can help", "call us", "upgrade"
- `social-ad-swiss-stat-poster` (vertical): a restrained Swiss-style insight post on a deep dark brand colour with one enormous statistic, a small percent sign floating top right, the context in the lower right with one word in the acid accent, and hairline rules with tiny caps labels at the corners; agencies, research, marketing, SaaS and industry insight series; calm and authoritative; "consumer insight", "%", "of consumers", "source", "save for later"
- `social-ad-tab-panel-breakout` (vertical): a warm, direct app ad for fintech, payments, exchange or consumer apps with a real happy customer breaking out of a soft folder-tab shaped panel, store badges and a round sticker call; fintech, payments, crypto, remittance and consumer apps; friendly and local; "get paid", "cash out", "instantly", "download", "join"
- `social-ad-tablet-in-hands` (vertical): a beta invite, a sign-up or a product ad for a dashboard tool where the real screen does the selling, "join the beta", "unlock", a LinkedIn ad for B2B; SaaS, fintech, analytics, subscription tools; clean and credible; "beta", "join", "unlock", "dashboard", "sign up"
- `social-ad-tape-offer-portrait` (vertical): a bold course, bundle or service offer with a grayscale portrait of the real creator standing on a grid, crossed by two diagonal promo tapes that repeat the deal, and a price pill with the old price struck; courses, bundles, creators, agencies, coaching; loud and urgent; "bundle", "price drop", "biggest offer", "limited time", "% off"
- `social-ad-team-polaroids-box` (square): a friendly agency or studio booking ad with a row of the real team as tilted instant photos with handwritten names, a big italic question, a book-a-call pill that pairs a founder avatar plus you, and service tags popping out of an open grey box; design studios, agencies, freelancers and consultancies; warm and human; "need help", "book a call", "have a project", "let's talk", "15-min"
- `social-ad-thank-you-feedback-phone` (vertical): a warm thank-you post where a hand holds the phone showing the brand's own profile and three big message cards of real customer thanks spill out over it, under a headline with two words on white highlight blocks; events, photo booths, services, studios and local brands; grateful and warm; "thank you", "sweet feedback", "our clients", "grateful", "feedback"
- `social-ad-thought-cloud-reviews` (square): a warm review post where a grayscale real person sits blissfully at a table in front of a big orange circle, eyes closed, with many short white review tags floating around their head like thoughts; food, supplements, wellness, beauty and D2C brands; warm and lively; "reviews", "that make us proud", "customers say", "loved", "real feedback"
- `social-ad-thread-phone` (square): a simple, friendly app reminder or feature post on one saturated colour, a short headline and line on the left and a tilted phone showing a real screen coming in from the corner, tied by one loose white thread; family, social, photo and community apps; warm and plain; "stay connected", "remember to", "invite", "share", "new"
- `social-ad-three-beat-phones` (vertical): an inclusive three-beat headline ad where the last beat flips to the brand colour with a cursor clicking it, two dark phones showing the real app, a chat bubble answering the doubt and a blue deadline footer with a QR code; marketplaces, creator platforms, SaaS and fintech with a free or open offer; bold and welcoming; "big brands", "small brands", "no brands yet", "it's free", "for everyone"
- `social-ad-toolbar-tooltip` (square): a single-feature ad on one flat colour where the product's real toolbar slides in from the edge with the new tool selected, a dark tooltip naming it and a cursor clicking; collaboration, whiteboard, design, docs and productivity SaaS; clear and friendly; "new", "private mode", "now you can", "try", "feature"
- `social-ad-torn-note-collage` (vertical): a punchy, zine-style agency or creator post with a torn paper note, a halftone cut-out hand placing a newspaper clipping, and a bold graphic pattern above; agencies, creators, content and marketing services; gritty and energetic; "it only takes", "keep creating", "go viral", "content", "one idea"
- `social-ad-twin-phones-checks` (vertical): a fintech or app ad where two dark phones lean together showing the real app, a word from the headline echoes huge in the brand colour behind them, and three dark check-mark chips pin the benefits on top; fintech, budgeting, banking and SaaS apps; crisp and confident; "stop guessing", "track", "see every", "spot", "real time"
- `social-ad-type-around-person` (vertical): an editorial B2B SaaS ad where a real, relaxed person sits with a laptop in a warm designed room and a huge pale sans headline is split around them, half above, half in the lower right, with one plain line at the bottom; marketing, analytics, ad tools and B2B software; warm and premium; "launch", "that win", "every time", "for teams", "best tool"
- `social-ad-type-wall` (any): a sharp opinion, a hot take, a reframe or a dare in one sentence; LinkedIn and X; founders, agencies, B2B, anyone selling a belief; no product shot needed; "hot take", "truth", "wake up", text-only
- `social-ad-ui-giant-word` (square): a set of B2B SaaS feed ads where each tile sells one outcome with a two-weight headline, stacked product cards and the product's name huge and faint behind them; sales, CRM, forecasting, finance and analytics SaaS; crisp and confident; "finally", "under control", "never lose", "one view", "forecast"
- `social-ad-venn-product` (vertical): a two-in-one benefit ad drawn as a simple Venn diagram of two thin white circles on a soft colour gradient, each circle naming one benefit in caps and the product sitting in the overlap; supplements, pet care, skincare, D2C goods and SaaS that solve two problems at once; clear and clever; "does both", "one that", "two in one", "and", "both"
- `social-ad-video-testimonial-card` (vertical): a quiet, premium video-testimonial post on white with one warm stone card holding a round portrait of the real client with a small play pill, their quote, a hairline and their name and company; agencies, studios, SaaS, coaching and services with real clients; calm and credible; "testimonial", "client", "saved so much time", "what they say", "watch"
- `social-ad-window-handoff` (vertical): a handoff from the brand to the customer told as a small staged scene, delivery, shipping, sending, fast service, "wherever you are"; delivery, logistics, e-commerce, payments, messaging; witty and warm; "delivery", "fast", "send", "handoff", "right to you"
- `social-ad-window-seat` (square): an emotional, dreamy ad about moving, travelling, sending or dreaming big, a feeling taking flight, seen through a window; logistics, travel, remittance, education abroad, airlines; warm and cinematic; "take flight", "anywhere", "journey", "send", "dream"
- `social-ad-witty-story-set` (vertical): a set of witty story ads for a B2B or ops SaaS that jokes about the customer's pain, puns, a dictionary definition, a quiz question, a spreadsheet you escape; fintech, inventory, accounting, ops and CPG tools; clever and friendly; "hidden costs", "no more", "how fast can you", "break free", "definition"
- `social-ad-word-chopped` (square): a clever outcome ad where the problem word is sculpted from a real material and literally acted on, chopped, crushed, swept away, under a claim with one number in a dark pill; B2B SaaS, ops, quality, HR and comms tools with a real result; witty and bold; "cut errors by", "reduced", "eliminated", "less", "%"
- `social-ad-word-in-word` (square): a minimal word-play post where one word is set huge in two tones so a smaller word hides inside it, the hidden word dark and the rest pale, with one short line below; startups, education, agencies and any brand with a clever question; quiet and clever; "where", "here", "now", "know", "hidden word"
- `social-ad-you-us-dialogue` (vertical): a conversational objection-busting ad with a two-line "You: … Us: …" dialogue at the top, a real person reacting with delight at a phone in a soft blurred room, two chat bubbles answering around the phone, and a deadline pill; marketplaces, creator platforms, free offers, fintech and SaaS; warm and persuasive; "you", "us", "it's free", "no catch", "can't afford"

## app-store

an App Store or Play screenshot frame

- `app-store-big-card-texture` (vertical): a bold, clear App Store frame for money transfer, payments, currency, pricing or quote apps where one real card from the app does the selling, big numbers and a loud caps headline; fintech and utilities; confident and plain; "the fast way", "send money", "exactly", "no hidden fees", "guaranteed"
- `app-store-bold-field` (vertical): the classic high-contrast App Store set for a utility, list, planner, finance or productivity app, one benefit per frame on the brand colour; any app that wants the proven store look; clear and energetic; "organise", "plan", "simplified", "for you", "everyday"
- `app-store-breakout-profile` (vertical): a rich, stylish App Store frame for a creator, link-in-bio, storefront, portfolio or personal brand app, a creator's profile card with their portrait breaking out of the top; creator economy and commerce; bold and fashionable; "home base", "your online presence", "shop", "earn", "your page"
- `app-store-bubble-stack` (vertical): a maximalist, surreal App Store frame for a messaging, chat, sticker or social app, the headline stacked as four different message bubbles over a dreamlike meadow of random objects; Gen-Z chat and social apps; chaotic and joyful; "make your chat", "yours", "express", "say it", "custom"
- `app-store-card-vortex` (vertical): an epic first App Store frame for a news, AI, search, feed or real-time information app, thousands of content cards swirling into a tunnel toward a warm light with one tiny figure watching; AI and news products; grand and cinematic; "real-time", "the only", "everything happening", "around the world", "live"
- `app-store-chip-headline` (vertical): a bold, type-led App Store set for a scheduling, booking, organising or community app with several user types, "for hosts", "for performers", "for teams"; events, creators, B2B-lite, marketplaces; confident and modern; "organise", "book", "find", "for", "control"
- `app-store-contour-hero` (vertical): a premium dark App Store frame for a tracking, travel, maps, fitness or data app where one real object floats over a terrain made of contour lines; travel, aviation, outdoors, sports, logistics; precise and cinematic; "tracker", "fly smarter", "first-class", "live", "every"
- `app-store-corner-friends` (vertical): a warm App Store frame for an AI companion, kids, learning, social or wellbeing app with a cast of friendly characters crowding around the screen; character-led consumer apps; sweet and welcoming; "a friend who", "gets you", "meet", "your companion", "together"
- `app-store-cover-fan` (vertical): a joyful App Store frame for a playlist, album, photo book, story, template or cover-making app, a fan of cover cards each in its own type style over a huge condensed headline; creative consumer apps; bright and fun; "make your", "pop", "covers", "playlists", "your story"
- `app-store-cutout-scene` (vertical): a bold first App Store frame announcing something new in a travel, local, food, rewards or marketplace app, the world the app covers as a cut-out photo under a giant headline; consumer brands with a loud colour; "now with", "the best of", "rewards", "explore", "new"
- `app-store-dark-gallery` (vertical): a gallery-first App Store frame for a design inspiration, moodboard, photography, art or curation app, one statement in the middle of a loose frame of striking images on black; creative communities; calm and cool; "where designers", "get inspired", "discover", "curated", "save"
- `app-store-doodle-note` (vertical): a tiny, gentle, deliberately naive App Store frame for a daily wisdom, affirmation, habit, journaling or mindfulness app with a simple childlike voice; small indie wellbeing apps; quiet and funny; "every day", "small wisdom", "one step", "today", "tiny"
- `app-store-dot-numeral` (vertical): an art-led App Store frame or release poster for a version number, a big release, a crypto, web3, art or creative community app; experimental and gallery-like; "release", "version", "3", "for artists", "creators"
- `app-store-double-claim` (vertical): a confident App Store frame with two parallel claims and a real user's quote, "fastest way to X, cleanest way to Y", a browser, search, email or tool that replaces a default; consumer utilities and AI tools; bold and warm; "fastest", "cleanest", "replaced", "the only", "better way"
- `app-store-fade-phone` (vertical): a clean, quiet App Store set for a to-do, calendar, notes, habit or planner app, grey and black headlines and screens that melt into white; productivity apps; calm and precise; "to-do", "plan your life", "create and manage", "habit tracker", "customise"
- `app-store-feature-rail` (vertical): an App Store frame that walks through the steps or features of one screen, a form, a flow, "add items your way", setup explained; productivity, shopping lists, finance, utilities, B2B apps; clear and helpful; "your way", "step by step", "easily", "customise", "in seconds"
- `app-store-flip-stack` (vertical): an App Store frame for a music, media, reading, collection or content app where items flip like a record crate and one is pulled out, albums, books, films, cards; consumer media apps; tactile and glossy; "your music", "your library", "collect", "flip through", "on vinyl"
- `app-store-giant-chips` (vertical): a light, clean first App Store frame for a planner, habit, timer, focus or AI productivity app, the app's little status chips blown up huge; productivity and wellbeing apps; bright and simple; "visual", "daily", "planner", "now", "streak"
- `app-store-giant-discs` (vertical): a fast, utility App Store set for payments, top-ups, transfers, delivery or re-ordering, where the first frame lists proof and the rest show speed; fintech, telecom, commerce utilities; bold and quick; "faster", "in seconds", "re-order", "pay with", "one tap"
- `app-store-giant-mascot` (vertical): a first App Store frame where the brand's 3D mascot is so big it barely fits, doing a circus trick, with the name below; social clients, games, playful utilities, apps with a beloved character; charming and bold; "meet", "for iOS", "a client for", "new", "say hello"
- `app-store-groovy-handdrawn` (vertical): a bold, counter-culture App Store frame for a dating, community, music, nightlife or arts app for open-minded young adults, groovy stripes and hand-drawn everything; alternative, queer-friendly, creative scenes; loud and handmade; "meet", "open-minded", "people like you", "date", "scene"
- `app-store-hairline-phone` (vertical): a minimal, premium dark App Store set for pro tools, dev tools, project management, notes or B2B apps where the product speaks for itself; quiet and exact; "plan and build", "your product", "for teams", "fast", "focus"
- `app-store-ink-loop` (vertical): a simple, content-first App Store frame for a video, social, photo, community or media app where one feature name gets a hand-drawn loop, on a deep dark field; social and media apps; calm and warm; "discover", "with", "watch", "share", "friends"
- `app-store-lifted-tile` (vertical): the plain, dependable App Store frame for a utility, gallery, file, photo, scanner or organiser app: soft pastel, one clear headline, the screen, one item lifted out; Android and iOS utilities; simple and legible; "manage", "arrange", "save", "organise", "albums"
- `app-store-light-burst` (vertical): a cinematic first App Store frame for an AI assistant, search or answer engine, a person lost in their phone as a burst of light fans out behind them; AI products; grand and human; "ask anything", "do everything", "answers", "search it", "all in one place"
- `app-store-liquid-swirl` (vertical): a fun, anti-corporate App Store frame for a camera, photo filter, editing, music or social app for young people, psychedelic pastel swirls and a big script name; Gen-Z creative apps; playful and weird; "not a boring", "get the look", "filters", "blur", "vibe"
- `app-store-map-irl` (vertical): a loud App Store frame for a location-sharing, meetup, friends-map, events or local social app, a giant headline over a vivid map with friends' faces and little 3D objects of real-life plans; social and local apps for young people; energetic; "hang with friends", "IRL", "near you", "meet up", "tonight"
- `app-store-mascot-chat` (vertical): a loud, lovable App Store set for an AI companion, coach or assistant app with a character, beauty, wellness, learning, habits; young consumer audience; playful and chatty; "your buddy", "ask me anything", "personalised plan", "routine", "coach"
- `app-store-mascot-missions` (vertical): a funny App Store set for a habit, alarm, fitness, chores or productivity app with a cute mascot that pushes you, tasks, missions, streaks; consumer apps; cheeky and bright; "wake up", "no more snooze", "finish tasks", "your daily buddy", "gets you up"
- `app-store-mascot-pattern` (vertical): a simple, charming first App Store frame for an app with a friendly character, the character in the middle, a one-line promise, a soft repeating pattern behind; journaling, social, chat, habit and companion apps; warm and simple; "that feels like", "your", "meet", "journaling", "friend"
- `app-store-meadow-inflatables` (vertical): a loud, joyful App Store set for a consumer app with a big personality, social, AI assistant, trading made fun, games, community; young audience; "meet your", "explore", "made for you", "chat", "fun"
- `app-store-mode-split` (vertical): an App Store frame that shows the app has both a light and a dark theme, or two modes, two plans, day and night; finance, wallets, productivity, any app with a dark mode; clean and clever; "light or dark", "dark mode", "your way", "two modes", "day and night"
- `app-store-motion-blur` (vertical): an emotional, artful first App Store frame for a meditation, breathwork, music, wellbeing or mindfulness app, a warm motion-blurred photograph and the name breathing apart; premium wellbeing; soft and cinematic; "open", "breathe", "life changing", "feel", "move"
- `app-store-night-scene` (vertical): a cinematic first App Store frame for a companion app to a physical product, sleep, smart home, wearables, cars, audio; hardware brands; calm, premium and moody; "begins here", "unlock your potential", "your home", "tonight", "every night"
- `app-store-object-letters` (vertical): an elegant App Store set whose first frame spells the promise with real objects standing in for letters, fashion, resale, shopping, beauty, food, collecting; editorial and witty; "shop", "sell", "collect", "your wardrobe", "value"
- `app-store-painted-proof` (vertical): a social-proof App Store frame with one big user number over expressive painted art, "trusted by", "loved by", "featured in"; wellbeing, ADHD, focus, mental health, creative and journaling apps with a warm community; bold and human; "trusted by", "over", "loved by", "featured", "community"
- `app-store-pastel-stickers` (vertical): a cheerful, colourful App Store set for travel, booking, food, events or marketplace apps with many categories, each frame its own pastel; consumer apps; playful and bright; "book", "discover", "travel", "your partner", "made easy"
- `app-store-peek-and-rise` (vertical): consumer apps with a friendly voice or a character; save, collect, organise, social, lifestyle; a plain benefit headline over the real screen; "playful", "friendly", "simple"
- `app-store-people-cards` (vertical): a human, reassuring App Store set for a family, parental control, screen time, health, safety or wellbeing app, real people with the app's numbers floating around them; consumer apps for parents and families; warm and clear; "family time", "track", "safe", "control", "focus"
- `app-store-period-headline` (vertical): a calm, confident App Store set with short punchy statements, family, safety, privacy, social, location, messaging and trust apps; warm and human; "everyone", "every", "ask", "safe", "together"
- `app-store-photo-backdrop` (vertical): a human, social App Store set where every frame is a full-bleed photo of real people behind the phone, dating, friends, meetups, community, matching apps; social consumer apps; warm and real; "find your", "match", "personalised", "nearby", "chat"
- `app-store-photo-globe` (vertical): a calm, curated App Store frame for an inspiration, moodboard, photo, discovery or search app, a world of images wrapped into one sphere; creative, design, fashion and visual discovery apps; quiet and refined; "your space", "inspiration", "discover", "search", "collect"
- `app-store-pop-out` (vertical): an App Store frame for rewards, points, shopping, food, travel or lifestyle apps where the things you get leap out of the screen, "earn", "redeem", "every purchase", "explore brands"; consumer apps, loyalty, fintech perks; bright and fun; "rewards", "miles", "points", "earn", "redeem"
- `app-store-prompt-hero` (vertical): a calm first App Store frame for an AI agent, assistant, chat or creation tool where the prompt box itself is the hero, with the things it can make as chips; AI tools; quiet and confident; "your AI agent", "ask anything", "leave it to", "assign a task", "make"
- `app-store-ribbon-path` (vertical): a calm, classic App Store frame for apps about going somewhere or following progress, outdoors, maps, travel, fitness, learning paths, habits; clear and trustworthy; "discover", "find", "track", "your path", "explore"
- `app-store-scatter-cards` (vertical): an App Store frame or onboarding first frame for a social, memory, contacts, notes or community app, many small moments from people around one question; social and personal apps; warm and handwritten; "what's going on", "remember", "friends", "moments", "keep up"
- `app-store-screen-bleed` (vertical): an App Store frame where the illustration inside the app spills out of the phone into the frame, virtual journeys, step counters, games, meditation, travel, progress apps with a strong illustrated world; calm and immersive; "virtually", "hike", "journey", "day", "miles"
- `app-store-seam-emoji` (vertical): a soft, friendly App Store set for wellbeing, journaling, mood, meditation, habit or self-care apps, a feeling in each frame; calm consumer apps; warm and gentle; "how you feel", "your space", "reset", "track", "growth"
- `app-store-search-pills` (vertical): a soft, human App Store set for fitness, yoga, meditation, wellness, classes or content apps, two gentle colours, a real person, what you can search for; calm consumer apps; "breathe", "relax", "every day", "meditate", "classes"
- `app-store-serif-halo` (vertical): a soft, literary App Store frame for a save, bookmark, notes, memory, reading or inspiration app, a serif sentence and a phone glowing with colour; thoughtful consumer apps; calm and elegant; "save from anywhere", "one tap", "your mind", "remember", "collect"
- `app-store-serif-portrait` (vertical): a warm, grown-up App Store set for an AI assistant, voice, writing, learning or productivity app, human photography and a serif voice; AI tools, knowledge apps, premium consumer; thoughtful; "for problem solvers", "talk it through", "useful answers", "plug in", "think"
- `app-store-shade-steps` (vertical): a friendly, trustworthy App Store set for a consumer bank, payments, credit, savings or budgeting app, one benefit per frame with real numbers; fintech; warm and plain-spoken; "get paid", "build credit", "no fees", "save", "banking that"
- `app-store-silhouette-hand` (vertical): an App Store frame for a personal, lifestyle or journaling app where the screen feels intimate and held, travel, diary, notes, habits, collections; consumer apps with an editorial calm; "your", "journal", "trips", "memories", "every day"
- `app-store-sky-balloons` (vertical): a proof-heavy App Store frame for a creator, earning, marketplace or UGC app, big money or growth number, creator videos floating in a sky with foil balloon stats; creator economy, side income, marketplaces; bright and aspirational; "claimed", "creators", "payout", "views", "earned"
- `app-store-snap-scan` (vertical): a punchy App Store set for an AI camera, scanner or tracker app that recognises real things, food, plants, receipts, products, documents; health, nutrition, finance, shopping; bright and confident; "just snap", "scan", "with AI", "track", "let us do the rest"
- `app-store-starfield-mark` (vertical): a quiet, premium first App Store frame for a new AI, browser, search, assistant or space-age product, the mark alone in a field of stars; AI products, new launches, ambitious tools; calm and grand; "the browser that", "works for you", "a new", "meet", "introducing"
- `app-store-texture-panorama` (vertical): a loud, themed App Store panorama where a giant headline runs across several frames over a real texture of the app's theme, sport, nature, food, travel; learning, fitness, sports, games and consumer apps with a hook; bold and energetic; "your", "learn", "play", "win", "champion"
- `app-store-three-verbs-photo` (vertical): an honest, photographic first App Store frame for a photo, video, creative tools or community app that lists three things it lets you do over a real person doing it; creative apps; warm and direct; "edit", "join", "promote", "create", "share"
- `app-store-thrust-phone` (any): a fashion-forward first App Store frame or launch visual where a stylish person pushes the phone at the viewer, creative tools, fashion, culture, premium consumer apps; bold and editorial; "made for", "step into", "creatives", "new", "meet"
- `app-store-verb-frames` (vertical): a premium, restrained App Store set for fintech, banking, B2B-lite, investing or pro tools, where each frame is one verb of what you can do; serious and confident; "raise", "hold", "spend", "send", "built for", "modern"
- `app-store-zine-collage` (vertical): a Gen-Z, meme-literate App Store frame for a social, photo, dating, AI camera or creator app, a collage of real objects, sticker type and people's photos; young consumer audience; loud and funny; "stop", "which photo", "let AI", "friends vote", "post"

## og

a link preview or share card for a page, a post or a doc

- `og-aerial-river` (wide): a grand, patient link card for a venture fund, investor, bank, wealth or long-term brand, an aerial photograph of a braided river delta in deep blues with a plain promise; investors, finance, long-term and nature-minded brands; calm and grand; "backing", "for the distance", "long term", "invest", "patient"
- `og-agent-canvas` (wide): a link card for an AI agent, creative automation or campaign tool shown as a huge canvas of generated work groups with a task panel at the side; AI creative, marketing and workflow agents; capable and busy; "agents", "prolific", "creative", "automate", "campaign"
- `og-arcade-title` (wide): a loud, nostalgic link card for a studio, game, event or bold brand, the name as a retro video-game title screen with chunky chrome and hot orange italic caps on a dark-to-amber gradient; studios, games, events, streetwear, bold creative brands; loud and fun; "studio", "game", "level up", "press start", "performs"
- `og-ascii-terrain` (wide): a nerdy, raw link card for a developer, CLI, terminal, hacker or creative-code brand, a landscape made entirely of ASCII characters on a dark screen; dev tools, CLIs, creative coding, indie tech studios; raw and clever; "terminal", "CLI", "code", "built for hackers", "lab"
- `og-blog-lineart` (wide): a blog post, guide, tutorial or article link card, a solid colour title panel beside a loose line-art illustration of the idea; SaaS content marketing, APIs, dev tools, education; friendly and clear; "how to", "guide", "min read", "explained", "blog"
- `og-bloom-type` (wide): a lush, artful link card for a studio, agency, fashion, beauty or culture brand, huge sculpted flowers filling the frame against a cool dusk sky with one bold word across them; studios, fashion, beauty, culture; sensual and bold; "new", "genre", "studio", "bloom", "collection"
- `og-blueprint-shapes` (wide): a calm, architectural link card for a SaaS platform, CRM, database or workflow tool, a row of simple 3D shapes drawn as a technical blueprint over a faint grid; B2B software; precise and quiet; "platform", "magic", "workflow", "pipeline", "built for"
- `og-calendar-bubble` (wide): a link card for a video messaging, meeting, calendar or async communication tool, a dark half with a bold promise and a light half showing a calendar with a real person in a round video bubble and a recording bar; communication and productivity SaaS; warm and clear; "better communication", "with a click", "record", "meetings", "async"
- `og-cascade-object` (wide): an art-directed link card for a creative studio, agency or manifesto, one soft glossy 3D object in the middle and a phrase that builds word by word in stair-step cascades around it; studios, agencies, creative manifestos; playful and editorial; "design and code", "tools of expression", "we make", "studio", "manifesto"
- `og-chrome-name-grey` (wide): a cool, minimal link card for a venture studio, agency, consultancy or B2B holding brand, the name set across the top in polished chrome letters on flat grey with a tiny line and three icons at the bottom; studios, agencies, investors, B2B services; sleek and understated; "building", "studio", "ventures", "B2B", "market leaders"
- `og-clay-machine` (wide): a playful link card for a data, automation, enrichment or workflow product shown as a whimsical clay marble-run machine on rolling hills; data tools, automation, GTM and workflow SaaS; joyful and clever; "workflow", "enrich", "automate", "pipeline", "data"
- `og-component-scatter` (wide): a lively link card for a component library, UI kit, template marketplace or developer tool, the mark in the middle and real components tilted all around it; dev tools, UI libraries, design marketplaces; bright and busy in a good way; "components", "UI", "templates", "blocks", "library"
- `og-corner-characters` (wide): a joyful, character-driven link card for a consumer, social, kids, gaming or creative app, the name huge in the middle and odd little 3D creatures made of everyday objects peeking in from every corner; consumer and creative brands with personality; loud and lovable; "meet", "say hi", "fun", "friends", "play"
- `og-crop-marks-text` (wide): the most restrained dark link card for a design system, open-source project, docs or developer brand, a headline and a grey paragraph framed by thin crop lines like a spec sheet; open source, design systems, docs, dev tools; quiet and sure; "foundation", "open source", "design system", "components", "docs"
- `og-cropped-widget` (wide): a practical link card for a scheduling, booking, forms, checkout or embed product, a white panel rising from the corner with the promise and the real widget cropped at full size; SaaS tools with one hero widget; clear and useful; "the better way to", "schedule", "book", "embed", "in one click"
- `og-cursor-labels` (wide): a soft link card for a creators' library, resource hub or template shop, real pages on the right with pill labels pointed at by little cursors, a calm promise bottom left; design resources, template shops, UI libraries; friendly and airy; "library", "resources", "templates", "components", "build faster"
- `og-dark-blocks` (wide): a link card for a template, block or component product on a dark ground, a big white promise and real finished blocks stacked at the right and bottom, straight and crisp; UI kits, website templates, dev tools, agencies; premium and practical; "ready to use", "templates", "blocks", "premium", "components"
- `og-desktop-garden` (wide): a quirky, characterful link card for a developer tool or product suite that treats its site like a retro desktop, a window of the product beside a hand-drawn isometric world with the brand's mascots at work; dev tools with a playful voice, product suites; witty and warm; "every tool", "product OS", "explore apps", "all-in-one", "for engineers"
- `og-dev-lesson` (wide): a developer tutorial, course, lesson, docs page or technical blog link card, a tag, a clear title and a glimpse of the tool stack and code; dev tools, APIs, dev education, platforms for engineers; calm and technical; "101", "learn", "build with", "tutorial", "docs"
- `og-diagonal-templates` (wide): an energetic link card for a template pack, UI kit or theme store, a grid of many finished page templates tilted on a diagonal and sliding off the corner beside a big title; template marketplaces, UI kits, website builders; generous and dynamic; "ultimate", "UI kit", "design system", "templates", "themes"
- `og-dossier-wordmark` (wide): a serious B2B, security, AI or infra product introducing itself; a pitch deck cover, a docs landing, a report; industrial, technical, calm; X and LinkedIn link cards; "security", "platform", "dossier", "report", "industrial"
- `og-giant-name-cursors` (wide): a bold link card for a collaborative creative tool, the product's name set enormous across the bottom and a shared piece of work with live teammates' cursors; collaboration, video, design and writing tools; confident and lively; "made for", "built for", "together", "collaborate", "teams"
- `og-glass-table-archive` (wide): a curious, crafted link card for a hardware, industrial design, electronics or maker brand, a glass table seen from above covered with rows of prototypes and parts, the name set plainly over the gap; hardware, product design, electronics, maker studios; tactile and honest; "prototypes", "hardware", "design", "made", "studio"
- `og-glyph-wall` (wide): a bold typographic link card for a typeface, design system, publishing, writing or brand launch, a wall of giant letters, numbers and symbols in many weights; design systems, type foundries, editorial brands, dev docs; graphic and confident; "typeface", "design system", "brand", "specimen", "type"
- `og-grid-aurora-cards` (wide): a data-rich link card for a links, analytics, affiliate, attribution or revenue product, a big promise on a light grid with a soft colour wash rising under real cards of people, stats and links; growth and marketing SaaS; bright and credible; "turn clicks into", "revenue", "track", "partners", "attribution"
- `og-grid-split` (wide): software, SaaS and AI tools sharing a page, a feature or an integration; calm, product-led, editorial; a one-line promise plus one real piece of the product; X and LinkedIn link cards
- `og-haze-statement` (wide): a calm, cinematic statement link card for a research, AI or mission-led company, one thin line of type over a soft out-of-focus photographic haze; AI labs, research, mission statements, blog posts; quiet and serious; "building", "intelligence", "research", "mission", "the future of"
- `og-helper-tracks` (wide): a playful link card for an AI team, automation, assistants or agents that work around the clock, one bold promise in the middle and little drawn helper characters riding looping tracks in the four corners; AI agents, automation, workflow and productivity tools; friendly and bold; "24/7", "AI team", "agents", "always on", "work for you"
- `og-image-orbit` (wide): a calm, curated link card for an inspiration, moodboard, photo or collection app, the mark alone in the centre with small image tiles orbiting it in loose rings; creative discovery and collection apps; airy and refined; "inspiration", "collect", "discover", "your space", "curate"
- `og-inline-chip-avatars` (wide): a friendly, confident link card for a workspace, docs, notes, AI or collaboration product, a headline with one word set inside a UI chip, a row of hand-drawn avatars, and the product rising below; productivity and collaboration SaaS; warm and clear; "teams", "together", "think", "work", "agents"
- `og-inline-suggestion` (wide): a link card for an AI writing, editing, email or docs assistant, a colour-blurred field with the name and promise on the left and a real document on the right where the AI's inline suggestion card sits on a highlighted phrase; AI writing, mail, docs and productivity assistants; confident and clever; "everywhere you work", "AI", "write", "revise", "assistant"
- `og-isometric-nodes` (wide): a bold dev-infra link card, a short caps promise on the left and the product's services as dark cards laid flat in isometric space, joined by thin connector lines; deploy, hosting, cloud, workflow and pipeline tools; confident and technical; "ship", "deploy", "without friction", "connect", "services"
- `og-isometric-version` (wide): a technical release card for a new version of a framework, library, SDK or developer tool, the version number drawn as hatched isometric 3D wireframe numerals on a blueprint grid with a spec table; dev tools, frameworks, open source; precise and proud; "v4", "version", "release", "build", "stable"
- `og-line-lattice` (wide): the simplest calm link card for a platform, API or B2B service, a pale tint, a thin line lattice and one sentence; dev platforms, data, APIs, B2B SaaS homepages and docs; quiet and clear; "your platform for", "full-stack", "for", "the", "platform"
- `og-lineart-community` (wide): a warm, friendly link card for a community, networking, hiring, team or social platform, a dense black line-art illustration of many people doing things together in little rooms and a plain promise on a flat colour; community, HR, networking and team tools; warm and busy; "find your people", "community", "together", "team", "connect"
- `og-made-with-stack` (wide): a calm link card for a design, creative, publishing or canvas tool that shows a small stack of real things made with it beside a plain promise; creative tools, design platforms, site builders; quiet and confident; "canvas", "creativity", "design", "make", "create"
- `og-magazine-cutout` (wide): a fashion-magazine-style link card for a physical product, a model or product name set huge in the brand colour, a cut-out person using the product breaking through it, and a punny serif line at the bottom; hardware, mobility, fashion and lifestyle products; stylish and witty; "meet", "the new", "vehicle", "edition", "model"
- `og-mascot-rising` (wide): a warm, hopeful link card or event header where the brand's mascot rises from the bottom edge under a big one-line promise in a night sky; developer platforms, communities, conferences, brands with a beloved character; "the future of", "together", "join", "welcome", "universe"
- `og-mono-dot-matrix` (wide): an engineer-grade link card for a database, infra, hosting or developer platform, a monospace promise over a dot-matrix chart that climbs in colour, with the real console on the right; dev infra and data platforms; precise and technical; "database", "built for scale", "platform", "performance", "infra"
- `og-motion-capsules` (wide): an airy link card for a video, media, vision or streaming AI product, a clean promise above big rounded capsules of motion-blurred footage drifting across the frame; video AI, media platforms, computer vision; light and fast; "video", "intelligence", "understand", "search video", "platform"
- `og-numbered-annotations` (wide): a clean link card for an annotation, feedback, review, QA or agent tool that marks up interfaces, faded UI pieces with bright numbered dots pinned on them; design review, feedback, QA, AI agents that act on UI; clear and clever; "annotate", "feedback", "review", "point at", "fix"
- `og-output-column` (wide): a minimal link card for an AI image, video or generative media product, the name alone on white and a column of striking generated stills on the right; AI video, image generation, creative AI; quiet and confident; "generate", "video", "AI", "create", "imagine"
- `og-panel-app-window` (wide): a clear, direct link card for a desktop or web tool, a solid colour panel with a big promise and a time-saving line beside the real app window cut off at the edge; creator tools, editors, generators, SaaS utilities; confident and practical; "the easiest way", "in minutes", "not hours", "create", "build"
- `og-panel-frame-dark` (wide): a powerful dark link card for a pro builder, editor or platform with many features, the mark alone in the centre framed on every side by real, straight dark panels of the product; site builders, pro creative tools, dev platforms; capable and serious; "platform", "build", "pro", "everything you need", "design"
- `og-paper-ephemera` (wide): a literary, tactile link card for an AI agent, assistant or service that works for you, a serif line on warm paper and a collage of old printed ephemera, a stamp, a halftone figure, a dot-to-dot map; AI agents, concierge services, editorial and heritage-minded brands; warm and clever; "does the work", "for you", "runner", "errands", "handled"
- `og-pencil-cloud-object` (wide): a soft, dreamy link card for a travel, telecom, eSIM, insurance or global service, one everyday object drawn in coloured pencil sitting in soft clouds beside a serif promise; travel, telecom, insurance and consumer services; gentle and charming; "global", "travel", "anywhere", "plan", "abroad"
- `og-perspective-dashboard` (wide): a bold link card for a monitoring, analytics, observability, security or data product whose dashboard is the proof, tilted back in perspective on a solid colour; B2B SaaS and infra; confident and busy in a good way; "observability", "analytics", "monitor", "real-time", "security"
- `og-phones-soft-discs` (wide): a friendly link card for a training, learning, onboarding or workforce app for frontline teams, two phones showing real moments over big soft overlapping discs of pastel colour; education, training, HR and workforce apps; warm and bright; "training", "built for", "frontline", "learn", "teams"
- `og-photo-cascade-blocks` (wide): a vivid link card for a creative marketplace, freelance network, community or portfolio platform, a cascade of overlapping creative photos with small solid colour blocks tucked between them and a plain promise; creative communities, marketplaces, agencies; bold and fresh; "get more creative", "hire", "creators", "independent", "work"
- `og-plugin-panel` (wide): a link card for a plugin, extension, integration or add-on, a mixed grey-and-black headline with the product's name as an inline chip and the real plugin panel with one item being dragged out; plugins, browser extensions, integrations, marketplaces of blocks; practical and proud; "plugin", "extension", "access", "in one", "for"
- `og-pointillist-photo` (wide): a warm, human link card for a deep-tech, health, science or mission-driven company, an intimate overhead photograph rendered as soft pointillist dots with a plain mission line; biotech, health, science, long-horizon tech; warm and hopeful; "we are building", "technology", "life", "time", "future"
- `og-portfolio-tumble` (wide): a minimal personal or studio link card, a name on black with a few project cards tumbling in from the corners; portfolios, freelancers, studios, agencies, creative founders; confident and understated; "portfolio", "work", "studio", "selected projects", "designer"
- `og-portrait-frames` (wide): a warm, cinematic link card for a creator, influence, voice, media or personal-brand product, a real person in a golden landscape with thin echoing frame lines behind them and a serif promise; creator tools, PR, media and people products; human and aspirational; "influence", "everywhere", "your voice", "all at once", "be heard"
- `og-rainbow-rule-system` (wide): a crisp link card for a design system, component kit or developer docs, a thin multicolour rule across the top, a plain title with a full stop and real components stacked on the right; design systems, UI kits, docs, dev tools; precise and friendly; "design system", "components", "docs", "kit", "foundations"
- `og-renaissance-remix` (wide): a witty, art-historical link card for a big seasonal release, an edition, a campaign or an AI-meets-craft story, Renaissance-painted figures in a classical landscape holding modern props in the brand's hot colour; commerce, platforms, creative and culture brands; bold and funny; "edition", "renaissance", "new era", "reborn", "the art of"
- `og-rising-lines` (wide): a link preview or share card for a product with a calm two-line promise, momentum, progress, growth over time; SaaS, dev tools, project management, analytics; quiet and confident; "build", "ship", "grow", "progress", "focus"
- `og-sand-letter` (wide): a calm, philosophical link card for a venture fund, foundation, research lab or brand with a manifesto, one solid white initial standing against a river of drifting white particles, like sand or smoke, and a short creed below; investors, foundations, research, premium B2B; serene and bold; "we seek", "build the future", "change", "believe", "manifesto"
- `og-screen-columns` (wide): a link card for a library, directory or reference product full of screens, templates or examples, a big promise on the left and two columns of screens scrolling past on the right; design references, template galleries, UI kits, marketplaces; confident and generous; "never run out", "inspiration", "library", "examples", "templates"
- `og-sculpted-loop` (wide): a warm, premium link card for a customer service, AI agent, support or experience product, a plain promise and one satin 3D sculpture of a looping tube bow in the brand colour; support, CX, AI agents, B2B SaaS; confident and warm; "perfect", "customer experience", "made possible", "every", "effortless"
- `og-serif-cell-blocks` (wide): a calm, trustworthy link card for an AI, finance, spreadsheet or data product where accuracy matters, a serif promise with soft blurred spreadsheet-cell blocks of colour at the edges; finance, spreadsheets, analytics, AI for numbers; precise and warm; "numbers", "can't be wrong", "accurate", "spreadsheets", "data"
- `og-serif-code-dark` (wide): an elegant dark link card for a developer API or SDK, the mark in a small tile, a refined serif promise and a code window with language tabs rising from the bottom; APIs, email, messaging, payments and infra for developers; premium and calm; "for developers", "API", "SDK", "send", "integrate"
- `og-serif-labelled-scatter` (wide): an elegant link card for a research, reference, inspiration or knowledge tool, a big serif title in the centre and labelled page examples scattered around the edges; design research, reference libraries, knowledge bases; refined and curious; "research", "companion", "reference", "library", "examples"
- `og-serif-moon` (wide): a soft, literary link card for a calm consumer or thoughtful brand, two short sentences in an elegant serif inside a big white circle rising over a warm blurred glow; notes, memory, wellbeing, reading, premium consumer; poetic and quiet; "remember", "nothing", "everything", "calm", "your mind"
- `og-serif-ribbon` (wide): a gentle, literary link card for an AI agent, onboarding, demo, guidance or assistant product, a serif promise on white with one soft grainy ribbon of colour twisting in from the corner; AI agents, onboarding, education and guidance tools; calm and warm; "agents for", "onboarding", "demos", "guide", "help"
- `og-serif-welcome-app` (wide): a warm, grown-up link card for a design, creative or pro desktop app welcoming its audience, a big serif greeting on a soft blush and the real app window with its layer tree; design tools, creative apps, pro desktop software; warm and confident; "welcome home", "designers", "made for", "your", "craft"
- `og-showcase-masonry` (wide): a proud link card for a site builder, design platform, marketplace or agency that shows the best work made by its customers around its mark; creative platforms and communities; loud and generous; "made with", "showcase", "gallery", "featured", "the best of"
- `og-sky-hand-object` (wide): a bright, joyful link card for a consumer fintech, payments, rewards or lifestyle app, a loud flat brand colour on one side and a hand raising one magic object into a cloudy blue sky on the other; consumer fintech, payments, rewards, lifestyle; bold and optimistic; "magic", "rewards", "wish", "boost", "new"
- `og-sky-plates-ring` (wide): a moody, poetic link card for a terminal, dev tool, AI or research brand with a sense of wonder, the mark in the centre of a ring of old scientific sky illustrations, auroras, comets and clouds, on a dark grid; dev tools, AI, research; quiet and awed; "the future", "explore", "wonder", "new", "launch"
- `og-sliced-repeat` (wide): a product name or one word that should echo, "stack", repetition, scale, a campaign word, a fintech or tooling launch card; bold, graphic, modern; X and LinkedIn link cards, campaign headers; "stack", "repeat", "echo", "campaign", "bold type"
- `og-specimen-split` (wide): a clean, Swiss link card for a typeface, design system, brand guide or style release, half a giant pair of letters on the brand colour and half the full alphabet on white; design systems, type, brand and developer docs; precise and bold; "typeface", "system", "specimen", "brand guide", "fonts"
- `og-storybook-machines` (wide): a whimsical link card for a technical product, infrastructure, servers, APIs, agents or data, drawn as a storybook illustration where the machines come alive; infra, cloud, AI and developer brands with a playful soul; warm and funny; "computers for", "agents", "servers", "deploy", "run anywhere"
- `og-stretch-name` (wide): a stark typographic link card for a studio, fashion label, artist or creative brand, one word set across the card with letters squeezed thin at the ends and stretched wide in the middle; studios, fashion, music, art and identity brands; bold and experimental; "studio", "collection", "identity", "portfolio", "name"
- `og-surreal-monolith-ui` (wide): a cinematic link card for a B2B AI assistant or expert agent, a surreal misty landscape with a tiny human facing huge dark monoliths and the product's answer card floating in front; AI for sales, support, research and knowledge work; calm and grand; "win", "AI engineer", "expert", "answers", "complex"
- `og-team-outline-frame` (wide): a confident people-first link card for a B2B brand, a careers page, a customer team or developer relations, two real team members stepping out of one big thin outline shape on a dark field; B2B SaaS, APIs, careers, community; warm and bold; "meet", "team", "careers", "built by", "we're hiring"
- `og-thats-it` (wide): a confident, cheeky link card for a focused product that does one thing well, a two-line promise where the second line shrugs in grey, a loose scatter of the product's items and a big hand-drawn arrow; icon sets, asset packs, single-purpose tools; friendly and sure; "that's it", "just", "simply", "beautiful", "one thing"
- `og-three-verbs-prompt` (wide): a punchy dark link card for an AI builder, generator or coding assistant, three short imperative lines with the middle one highlighted like a selection and a real prompt box on the right; AI builders, code generators, no-code tools; confident and fast; "think it", "build it", "ship it", "generate", "prompt"
- `og-token-cloud` (wide): a link card for a collection, library, directory, marketplace or gallery with many items, a big cloud of round colourful tokens spilling in from the corner; curation sites, template libraries, marketplaces, community directories; bright and generous; "collection", "library", "endless", "every", "directory"
- `og-two-letter-fill` (wide): a striking, idea-led link card for a project about two opposite forces meeting, human and machine, nature and tech, old and new, a short word whose letters are filled with two opposing materials above a serif line; experiments, research, AI and culture projects, campaigns; bold and curious; "between", "humans and AI", "versus", "experiment", "meets"
- `og-two-tone-promise` (wide): the plainest confident dark link card, the mark on top and a two-line promise where the second line is the brand colour; backends, platforms, dev tools, SaaS homepages; calm and sure; "build in", "scale to", "start", "ship", "from X to Y"
- `og-ui-dusk-backdrop` (wide): a premium link card for a banking, finance, admin or operations product, the real dashboard sitting over a soft, blurred photograph of a calm landscape at dusk; fintech, B2B finance, ops platforms; calm, expensive and trustworthy; "banking", "dashboard", "your finances", "operations", "control"
- `og-ui-field-photos` (wide): a link card or product visual for a collaboration, messaging, field-service or workplace tool, the real interface with photos of the real people who use it floating around it; B2B SaaS, workplace, frontline and ops tools; human and credible; "teams", "on-site", "chat", "collaborate", "frontline"
- `og-wave-warp` (wide): a quiet brand link card for an audio, voice, AI, signal or data product, the name alone in a calm centre with a grid of thin wavy lines rippling out around it; AI, audio, voice and research brands; minimal and precise; "voice", "audio", "signal", "research", "AI"

## youtube

a YouTube thumbnail

- `youtube-block-stack` (wide): a strategy, a plan or a guide with a plain three-word title, B2B education, marketing and sales how-tos, a new approach; SaaS, agencies, B2B founders; "strategy", "guide", "new", "playbook", "how to"
- `youtube-blurred-framework` (wide): a framework, a system, a step-by-step method with a secret middle, "the X framework", "my process"; creators, coaches, SaaS education, sales and marketing channels; curiosity gap; "framework", "system", "steps", "method", "secret"
- `youtube-brush-word` (wide): a calm, direct advice video with a short imperative title; mindset, focus, habits, productivity, a clear single lesson; "how to", "control", "stop", "master", "focus"
- `youtube-cardboard-sign` (wide): a challenge, an experiment or a streak with a number of days, hours or tries; "I tried X for 30 days", "day 1", "challenge", "experiment", "survived"; creators, consumer apps, fitness, habits, bold brands
- `youtube-cozy-number` (wide): a video built on one big result number, revenue a day, users a month, hours saved, a single proof point from the host's own work; creators, founders, SaaS, fintech; "per day", "per month", "how I make", "$", "users"
- `youtube-halftone-collage` (wide): a behind-the-scenes or investigation video, "the truth behind", "how X really works", a breakdown of a company, a method or a myth; business, analysis, documentary, curious brands; "behind", "inside", "breakdown", "how it really works", "truth"
- `youtube-mic-faceoff` (wide): a podcast episode whose hook is the guest's number, growth story or result, "zero to X", a guest who did something big; creators, founders, B2B, growth; "podcast", "zero to", "guest", "how they grew", "episode"
- `youtube-orbit-rings` (wide): a video about everything competing for attention around one person or product, channels, tools, options, choices orbiting a decision; marketing, growth, social, tools roundups; "channels", "where to", "which", "reality of", "options"
- `youtube-ping-stack` (wide): a video about money coming in while you rest, passive income, automation that earns, payouts, notifications that pay; fintech, payments, creator income, automation tools; "passive", "while I sleep", "payouts", "autopilot", "notifications"
- `youtube-podcast-two-shot` (wide): a podcast or interview episode, a guest conversation, a fireside chat, a customer interview; B2B, creators, founders, communities; "podcast", "episode", "with", "interview", "guest"
- `youtube-post-card` (wide): an episode in a series that answers one question in the host's voice, a hot take or a how-to phrased like a post; creators, social, marketing, SaaS education; "how to", "episode", "EP", "take", "thread"
- `youtube-press-cutout` (wide): a strong opinion or a verdict from a founder or leader, "X vs Y", a belief turned around, a manifesto-style talk; business, founders, leadership, brands with a point of view; "the truth", "not luck", "why", "vs", "opinion"
- `youtube-price-split` (wide): a cheap vs expensive or small vs huge comparison of the same thing, "$1 vs $1,000", tier against tier, free vs paid, budget vs premium; consumer, SaaS pricing, creators, playful brands; "vs", "cheap", "expensive", "free vs paid", "budget"
- `youtube-quote-confession` (wide): a confession, a painful lesson, "I lost", "I quit", "I was wrong", a founder story with a number; creators, founders, finance, business channels; emotional hook; "story", "lesson", "mistake", "confession"
- `youtube-review-curtain` (wide): a review, a first look or a hands-on with a product, "I tried", "honest review", "this changes everything", a verdict on a tool; SaaS, apps, AI tools, gadgets; "review", "tried", "first look", "worth it", "changes everything"
- `youtube-roadmap-thread` (wide): a roadmap, a journey, milestones to a goal, "how to get from A to B", a growth plan in stages; founders, growth, sales, B2B education; "roadmap", "path", "stages", "from zero to", "plan"
- `youtube-stat-flank` (wide): a before and after in numbers from one change, views, signups, revenue, speed; "it changed", "from X to Y", "what happened when", results after using the product; creators, SaaS, growth tools
- `youtube-struck-word` (wide): a video that kills a myth or a wrong belief and names the real reason; "it's not X", "myth", "the truth about", "stop blaming", "what actually works"
- `youtube-tier-bands` (wide): a ranking, a tier list, best to worst, "I ranked every X", tools or features sorted into levels; SaaS, AI tools, creators, reviews; "ranked", "tier list", "best", "worst", "every"
- `youtube-toggle-split` (wide): with vs without the product, before and after a switch, "I turned on X", results from one change; SaaS, AI tools, fintech, creators showing results; "with vs without", "before and after", "turned on", "results"
- `youtube-torn-deadline` (wide): a deadline, a countdown, time running out, the end of a quarter or a year, "X days left", pressure before a date; founders, students, finance, product deadlines; "left", "deadline", "before", "countdown", "last chance"
- `youtube-wall-of-posts` (wide): a creator or founder video that looks back at their own public work: reading old posts, comments and feedback, what the audience taught them; "reading comments", "what I learned", "honest", "feedback", "reaction"
- `youtube-whiteboard-loop` (wide): a how-to or playbook video that explains a system, a workflow, a funnel or a loop in a few steps; "system", "workflow", "how I", "framework", "steps", "playbook"

## launch

a launch or feature announcement: something new is live

- `launch-bento-type` (wide): a platform, infrastructure or developer launch where the name is the headline and the features are tiles, a website launch, a product overview; SaaS, dev tools, AI infra, APIs; technical and composed; "platform", "API", "introducing", "launch", "overview"
- `launch-blurred-guess` (vertical): a coming-soon teaser that hides the product in a blurred photo and asks people to guess, "comment your guesses", a month and year, a reveal date; SaaS, apps, agencies, consumer brands; intriguing and interactive; "coming soon", "guess", "can you tell", "reveal", "stay tuned"
- `launch-branch-merge` (wide): a changelog, a version release, a merge, a new build number, an update shipped by a dev team; dev tools, APIs, infra, open source, SaaS; technical and calm; "changelog", "v1.2", "release", "update", "shipped"
- `launch-browser-popup-bw` (square): a minimal we-are-live website launch where a simple white browser pop-up window sits over a blurred black-and-white photo of a person in motion, with the web address in the bar, a big caps line and a black button with a cursor; studios, agencies, fashion, portfolio and brand websites; stylish and minimal; "we are live", "new website", "officially launched", "visit", "explore"
- `launch-cd-single` (square): a feature release told as an album or single, "track 01", a series of feature drops, a changelog as a mixtape; SaaS, dev tools, music, creator apps, playful B2B; retro and collectible; "release", "drop", "vol. 1", "single", "track"
- `launch-clay-feature` (wide): one new feature explained in a card with a soft 3D object for what it does, share, export, sync, secure, schedule; SaaS, productivity, collaboration, fintech; friendly and clear; "feature", "new", "now you can", "share", "export"
- `launch-code-spotlight` (wide): a new API endpoint, SDK method or developer feature shown with the code that uses it, "new", "via API", a dev changelog entry; dev tools, APIs, email, infra, platforms for engineers; monochrome and exact; "API", "SDK", "endpoint", "now available", "developers"
- `launch-defocus-discs` (vertical): a warm coming-soon or opening announcement with opening hours or a date, a new place, a new series, a talk or community starting; cafés, studios, events, communities, consumer brands; warm and soft but loud type; "we're coming soon", "opening", "starts", "hours", "soon"
- `launch-doodle-hands-phone` (square): an app launch or coming-soon post where two real hands hold up the phone with the app's splash screen into a giant italic word, over a field of chalky doodle icons of what the app does; fintech, payments, consumer apps, marketplaces; energetic and friendly; "app launch", "available soon", "download", "now live", "coming soon"
- `launch-dotmatrix-band` (vertical): a version release, a new model or build, "status: live", a changelog headline, an industrial or infra launch; AI, dev tools, hardware, manufacturing, robotics, fintech infra; technical and loud; "v2", "release", "now live", "status", "build"
- `launch-hotspot-summit` (vertical): a physical product or new model launch shown as a monument with its specs pinned on it, "new", colour editions, hardware, devices, bottles, shoes; consumer hardware, gadgets, premium goods; grand and warm; "new", "specs", "meet", "edition", "pro"
- `launch-line-badge` (square): one action the product makes a single click (publish, send, deploy, book, pay), a feature badge, a partner or integration badge, a studio's skills; SaaS, no-code, dev tools, agencies; black line art, retro-computer charm; "one click", "publish", "button", "badge", "feature"
- `launch-lockscreen-ping` (vertical): a coming-soon teaser that asks people to follow or turn on notifications, a waitlist, a pre-launch; mobile apps, fintech, consumer SaaS; friendly and light; "coming soon", "notify me", "turn on notifications", "waitlist", "stay tuned"
- `launch-mascot-holds-phone` (vertical): a friendly launching-soon or waitlist post where the brand's soft 3D mascot leans in from the corner holding the phone with the app, under a two-line promise and three dark pill tags of benefits; health, marketplaces, fintech and consumer apps with a character; warm and cheerful; "launching soon", "join the waitlist", "one platform", "trusted", "coming"
- `launch-metric-confetti` (square): a feature-drop announcement for an analytics, reporting or dashboard product where the product's small metric cards tumble through a pale sky above a huge short headline, with one button and one real user avatar; analytics, social media tools, SaaS dashboards; bright and fresh; "just dropped", "analytics", "new", "reports", "insights"
- `launch-monochrome-set` (vertical): a website, portfolio or app going live shown on a laptop in a styled set where everything wears the brand colour, "check it out", "new site", a creative studio launch; designers, agencies, creators, SaaS; stylish and bold; "check it out", "new website", "live", "portfolio", "launch"
- `launch-offset-screens` (vertical): news of a new feature explained with two screens of the product, "tests new feature", "now in your inbox", a how-it-works update; social tools, apps, SaaS, marketing platforms; bright and playful; "new feature", "now live", "tests", "update", "what is"
- `launch-peeking-eyes` (vertical): a minimal coming-soon story, "something new this week", a teaser with almost nothing in it, turn on notifications; any brand, consumer apps, SaaS, shops; quiet and cute; "coming soon", "this week", "something new", "stay tuned", "sneak"
- `launch-pixelated-reveal` (vertical): a teaser where a real hand holds up the new product against a clear sky but the product is hidden under big mosaic pixels, with one short serif question over it; D2C, beauty, drinks, gadgets, any physical launch; intriguing and minimal; "are you ready", "coming soon", "guess", "something new", "reveal"
- `launch-pocket-phone` (vertical): an almost-here teaser where the phone with the app's real home screen pokes out of a jeans pocket, shot close, with the promise below; fintech, wallets, everyday consumer apps, anything you carry; relatable and warm; "almost here", "we've been building", "in your pocket", "coming soon", "stay tuned"
- `launch-rebus-line` (vertical): a sneak peek, a vote or a playful announcement where small objects sit inside the sentence, "help us pick", "sneak peek", new designs, a new card, a new colour or edition; fintech, consumer apps, playful brands; "sneak peek", "vote", "pick", "new designs", "alert"
- `launch-redesign-rise` (square): a redesign, a new version of the app, "you asked, we listened", a big update to the interface, dark mode, speed, a cleaner menu; mobile apps, SaaS, consumer products; bold and plain; "redesigned", "new look", "you asked", "update", "new UI"
- `launch-ring-wrap` (vertical): a much-awaited launch, a case study or a project reveal where one product screen is the hero, "it's here", "long-awaited", an agency or product showing a result; agencies, apps, SaaS, media; bold and crafted; "finally", "long-awaited", "case", "results", "it's here"
- `launch-shadow-teaser` (vertical): a subtle launching-soon teaser where the new product is only a soft grey shadow cast on a textured wall by a hand holding it, and the teaser text is set inside the shadow; food, snacks, D2C goods, beauty and any physical product launch; intriguing and quiet; "launching soon", "new product", "stay tuned", "coming", "guess what"
- `launch-site-stickers` (wide): a new website, a redesign going live, an agency or studio showing its own new site, "new site is live", a portfolio or landing page launch; agencies, studios, creators, startups; loud and fun; "new website", "site is live", "redesign", "launch", "check it out"
- `launch-spec-drawing` (wide): a hardware or engineering launch, a new model with a code name, a technical spec reveal, performance claims; hardware, EVs, drones, robotics, dev tools, infra; loud, industrial, precise; "model", "specs", "engineered", "launch", "technical"
- `launch-tape-bands` (vertical): a coming-soon teaser with a date and time, "something big is coming", a drop or opening that is fenced off until then; consumer brands, fashion, events, apps, food; loud and graphic; "coming soon", "something big", "date", "drop", "opening"
- `launch-tilted-pages` (vertical): a template, a site builder, a design kit or a multi-page product shown as its pages laid out, "build in a day", "premium template", a showcase; no-code, templates, SaaS, agencies, UI kits; clean and premium; "template", "kit", "showcase", "in 1 day", "build"
- `launch-torn-reveal` (square): a teaser for something new that is not shown yet, a secret, a sneak peek, "psst", a product hiding under the surface; any product, playful or calm; "sneak peek", "secret", "coming", "new", "psst"

## brand

a brand moment: a manifesto, a milestone, a thank-you, a value, a hire

- `brand-anatomy-word` (vertical): what the product is made of, the team behind it, the parts of a name, credits, a feature breakdown told through the brand name itself; SaaS, design tools, agencies, documentaries, launches with many contributors; "anatomy", "made of", "credits", "breakdown", "team"
- `brand-annual-rings` (vertical): results, growth, a year in review, a milestone with real numbers from PROOF, investor-style updates; fintech, B2B, SaaS, anyone with before/after figures; "results", "growth", "annual", "year in review", "numbers"
- `brand-blob-figure` (vertical): movement, the body, play, softness, a wellness or fitness brand intro, dance, pilates, kids, snacks; bold, friendly, streetwear-like; "body", "move", "soft", "playful", "identity"
- `brand-crushed-leading` (vertical): a three-word call or motto that should hit like a shout; agencies, studios, media, creators, bold B2B; brand campaigns and hiring posts; "bold", "big type", "loud", "statement"
- `brand-dusk-billboard` (vertical): a brand moment that deserves to feel big: a launch, a milestone, a rebrand, "we made it", a one-word promise; consumer apps, D2C, media, any brand with a short loud name or word; "billboard", "big", "Times Square", "out of home"
- `brand-grid-notes` (vertical): a brand introduction, a new studio or clinic, a rebrand reveal, "who we are", a calm identity post built around the mark; wellness, pilates, studios, architecture, premium services, minimal B2B; "brand", "identity", "introducing", "rebrand", "calm"
- `brand-hand-move` (vertical): a call to make a decision, a civic or seasonal reminder, "choose wisely", a strategic move, a metaphor object held in a hand; any brand with a calm voice, fintech, B2B, public causes; thoughtful; "decide", "choose", "make your move", "reminder", "game changer"
- `brand-hanging-principles` (wide): what the brand believes a thing should be, a list of principles or qualities, "X should be...", a values post; design tools, agencies, SaaS, B2B thought leadership; LinkedIn and X; "principles", "values", "should be", "manifesto"
- `brand-hiring-circled-roles` (square): a simple, friendly hiring post that shouts one line and circles the open roles in loose handwriting around it, on one flat brand colour; startups, studios, agencies, any team; warm and direct; "we are hiring", "join us", "open roles", "apply", "careers"
- `brand-impact-grid` (vertical): an impact report, a year of numbers, community or team stats, "by the numbers", a milestone with four to six real figures; B2B, climate, fintech, agencies, marketplaces; "impact", "by the numbers", "our year", "report"
- `brand-initial-index` (vertical): a brand system post, a product line or edition in a series (04/05), a list of everything the brand stands for or offers; product brands, D2C, editions, collections, B2B with many features; "edition", "series", "collection", "index", "everything we do"
- `brand-instrument-grid-letter` (vertical): a heartfelt thank-you, appreciation or community letter set on a pale technical grid with a big compass circle, real drafting instruments cropped at the corners, a red label pill and a numbered page marker; design schools, communities, studios, courses and creative brands; warm and crafted; "appreciation", "thank you", "you believed", "community", "movement"
- `brand-lettered-block` (any): a short motto or mantra in three to five words, friendly and human; wellness, coaching, food, cafes, apparel, creators, apps with a warm voice; merch-like brand moments; "lettering", "hand-drawn", "mantra", "motto", "retro", "fun"
- `brand-mark-daydream` (vertical): a calm brand moment with no words: a new identity, a teaser, a thank-you, a Sunday post, a story or wallpaper-like frame; scheduling, wellness, consumer apps, calm SaaS; soft and optimistic; "teaser", "identity", "calm", "no text", "dreamy"
- `brand-micro-label` (vertical): a quiet craft statement, a studio or lab identity, a version or release stamp, a story or status post that whispers; design studios, dev tools, hardware, premium goods, wallpaper-like brand posts; "micro type", "label", "spec", "quiet", "craft"
- `brand-mono-manifesto` (vertical): a brand promise or motto in four words or fewer; productivity, focus, tools, apps, B2B; a manifesto, a value, a rallying line; one colour on white; "manifesto", "motto", "promise", "big type"
- `brand-numbered-five` (vertical): five rules, five reasons, five features, five lessons in one post; a listicle made editorial; founders, agencies, SaaS, education, newsletters; LinkedIn and Instagram; "5 things", "rules", "reasons", "lessons", "list"
- `brand-person-spotlight` (vertical): a person spotlight: a new hire, a customer story, a founder feature, a team member, a creator partner, a speaker; any brand with real people from the People library; "meet", "spotlight", "welcome", "customer story", "team"
- `brand-pill-tumble` (square): a recruiting call, a cohort or community opening, a team or club looking for members, "we're hiring", "applications open", what you will do in a few verbs; communities, startups, agencies, programs; bold and friendly; "join", "hiring", "recruit", "cohort", "apply"
- `brand-postcard-stamp` (any): a year-in-review, "your journey", a thank-you to users, a milestone letter, a greeting, a recap personal to each user, a city or community post; SaaS, travel, communities, creator tools; warm and crafted; "postcard", "journey", "thank you", "wrapped", "greetings"
- `brand-quote-series` (vertical): a numbered series of principles, rules or lessons (1 of 5), a weekly quote, a founder's rulebook; agencies, founders, educators, B2B thought leadership; LinkedIn and Instagram series; "principle #", "lesson", "rule", "series", "quote"
- `brand-rotated-word-counter` (vertical): a short word (you, us, now, new, one) that frames the whole idea, an experience, a personal product, an exhibit, a new permanent feature; museums, wellness, personal apps, education; "you", "experience", "exhibit", "minimal", "elegant"
- `brand-sticker-sheet` (wide): a playful brand world, merch, a community drop, "our universe", feature names turned into souvenirs, a fun anniversary; consumer apps, creator tools, D2C, communities, outdoor and travel; "stickers", "merch", "retro", "souvenir", "fun"
- `brand-tilted-bar` (vertical): breaking the routine, standing out, "not like the others", a refresh, a disruption, a change in the stack; playful tech, consumer apps, fintech, agencies, rebrands; bold and flat; "stand out", "break", "refresh", "different", "disrupt"
- `brand-two-tone-quote` (vertical): a belief in two halves (if this, then that; not X, but Y), a founder principle, a manifesto line, a design or craft value; calm confident brands, agencies, design tools, B2B; "quote", "principle", "belief", "Swiss", "minimal"
- `brand-verbicon` (any): one word that names what the product does (track, locate, grow, send, save, focus, sync) shown with wit; a clever minimal post, a feature name, a value; any brand with a verb for a product; "clever", "minimal", "one word", "wordplay"
- `brand-weight-drop` (vertical): a short compliment, a feeling, a calm promise in three words; beauty, wellness, fashion, lifestyle, mindful apps; soft-spoken brands; "minimal", "quiet", "affirmation", "you"
- `brand-window-card` (vertical): meet the team, inside the company, behind the scenes, a studio intro, "who we are", an about post; agencies, studios, startups, creators; friendly and modern; "meet the team", "inside", "about us", "who we are", "behind"
- `brand-word-acts-out` (vertical): one word that describes what the product does to you or your numbers (high, grow, fast, lift, stretch, drop, split, more), shown by the letters themselves; any brand with a one-word promise; "clever", "expressive type", "minimal", "wordplay"
- `brand-word-sandwich` (square): a wry, human one-liner around one verb or noun (sometimes I ___, other times I don't), a relatable confession, a light joke about the work; creators, artists, studios, apps with a dry voice; Instagram and X; "funny", "relatable", "one word", "minimal"
- `brand-xerox-sheet` (vertical): a studio or creator identity, a services list, an underground or experimental brand intro, music, fashion, AI art, film; raw, photocopied, zine energy; "studio", "services", "xerox", "zine", "raw", "experimental"

## event

a ticket, pass, invite or event card: a date, a place, a seat

- `event-ama-date-discs` (square): a live audio session, AMA, space, webinar or community call announcement with a big question on a clean card, a pill of speaker avatars plus you, and the time and date in two overlapping discs; fintech, crypto, communities, SaaS and creators; fresh and friendly; "AMA", "ask me anything", "live", "spaces", "join us"
- `event-band-tickets` (any): two ticket or plan types side by side (general and student, free and pro, day and night), museum and gallery entry, workshops, courses, conferences; calm cultural brands, education, SaaS plans told as tickets; "tickets", "entry", "admission", "two plans"
- `event-bw-speakers-blue` (square): a webinar or live event registration ad with two speakers in black and white on a strong brand colour, a question-style title, date and time and one white register pill; HR, SaaS, B2B, education and community events; clear and human; "webinar", "register now", "live", "join us", "how to"
- `event-cinema-ticket` (wide): a premiere, a screening, a launch night, a demo day, a film or video release, a "save the date" with drama; entertainment, creators, games, media; "premiere", "ticket", "admit one", "movie night"
- `event-folded-talk` (vertical): a talk, a webinar, a guest speaker, a workshop, an AMA, a live session, a "join us" with one host; education, communities, conferences, SaaS webinars; "talk", "speaker", "webinar", "live", "session"
- `event-heritage-club-card` (any): a club, a loyalty programme, a regulars' card, a mug club, a subscription for a local business; breweries, cafes, bakeries, barbers, gyms, craft and heritage brands; warm, hand-made, American craft; "club", "members", "regulars", "loyalty"
- `event-luggage-manifest` (vertical): a destination, a city launch, a trip, a conference, a move to a new place, an "everything you'll find in" list; travel, hospitality, local guides, events, communities; monochrome, graphic, dense; "destination", "city", "travel", "tag", "manifest"
- `event-material-pass` (vertical): a gift card, a voucher, a certificate, a premium pass, a referral reward; fashion, retail, travel, premium goods, hospitality; the brand's material is its story (leather, steel, wood, denim, stone); "gift card", "voucher", "certificate", "pass"
- `event-member-number` (square): a waitlist spot, a member number, early access, "you're in", a founding member drop, a referral card, a phase or season pass; startups, communities, apps, streetwear, clubs; bold, graphic, collectible; "waitlist", "member #", "early access", "phase one"
- `event-speaker-fan` (vertical): a webinar, live session, panel or podcast recap post that fans three speaker portrait cards under a big quote mark and a headline with one sticker-styled word; B2B, SaaS, communities, media, events; clear and credible; "insights", "live", "with", "panel", "recap", "webinar"
- `event-stamped-pass` (vertical): an invite, a launch event, a trip, a waitlist, early access, a "your ticket in" offer; travel, events, communities, memberships; "ticket", "boarding pass", "pass", "invite"
- `event-ticket-tessellation` (vertical): a free pass, member access, a drop, a screening, an invite code, early access; bold modern brands, media, film, fashion, apps with a strong single colour; "ticket", "pass", "member", "free access"
- `event-tier-cards` (any): membership levels, plans, loyalty tiers, a rewards ladder, a waitlist with ranks, a card collection; cafes, clubs, communities, SaaS plans shown as cards; "membership", "tiers", "levels", "loyalty", "plans"

## wallpaper

a phone or desktop wallpaper

- `wallpaper-banded-landscape` (vertical): a calm phone wallpaper or home-screen theme, a quiet landscape made of flat colour bands with one small animal or object, a morning or a season; any calm brand, launchers, wellness, productivity, outdoors; minimal and poetic; "wallpaper", "home screen", "calm", "morning", "minimal"
- `wallpaper-vertical-word` (vertical): a minimal phone wallpaper with one word from the brand's voice, a value, a mantra, a focus word; any brand, calm and bold at once; "wallpaper", "lock screen", "mantra", "minimal", "one word"

## arts-creative

an illustration-led or art-led piece where the picture is the point

- `arts-creative-barcode-slice` (wide): an abstract, graphic mark-like artwork made of vertical stripes of varying widths that slide against each other, for a studio, a sound, data or a brand identity statement; studios, music, data, fashion, identity work; stark and rhythmic; "identity", "rhythm", "signal", "studio", "sound"
- `arts-creative-impossible-isometric` (vertical): a calm, puzzling illustrated piece of impossible architecture in soft pastels, a quiet world to get lost in, a game, a puzzle, a journey, a metaphor for a clever product; games, design, architecture, calm creative brands; dreamy; "puzzle", "journey", "impossible", "explore", "quiet"
- `arts-creative-riso-planet` (wide): a bold, hand-drawn two-colour illustration of a simple idea, a planet with flowers, growth, sustainability, care, a studio or agency statement; studios, climate, community, culture brands; joyful and graphic; "grow", "planet", "together", "care", "studio"